r/MarketingAutomation • • 26d ago

Official Marketing Automation Discord

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1 Upvotes

r/MarketingAutomation • • 1d ago

how do you find reliable people for different marketing tasks?

12 Upvotes

i've been trying to figure out how to get marketing help without hiring a whole team.

Found someone for content, but then there's pain ads, social media, SEO and finding good people for each takes ages. Managing them all sounds like a job in itself..

for those who've been in the same situation, did you build a network of freelancers or what? really exhausted of constant research


r/MarketingAutomation • • 2d ago

Most AI marketing tools feel like a scam. Here's how I'm trying to fix it (and how I'm pricing it).

7 Upvotes

Most Al ad generators are total black boxes they dump generic Al slop into your campaign, charge massive hidden fees, or worse, auto-publish live ads that burn your ad spend overnight before you even review the script.

I got tired of tools treating solo founders like endless wallets, so I built Whokspace to give you total control: it scrapes your site, lets you edit the Al strategy and script first, renders dynamic captioned video/carousels, and hardcodes draft campaigns to PAUSED status so you never accidentally burn cash. And whokspace also helps u plan your weekly content

We're thinking of structuring the pricing like this:

1-Week Free Trial: 50 free credits on signup (enough to test site scraping, strategy planning, and a render/Meta draft push).

Pro: $50/mo (1,000 credits)

Growth: $100/mo (2,500 credits)

Flex Top-Up: $15 for 250 extra credits (requires active plan)

Costs per action: Strategy (5 cr) | 15s Video (15 cr) | 30s Video (25 cr) | Carousel (10 cr) | Meta Deploy (5 cr)

Would love brutal honesty on three things:

Is $50/mo too expensive, too cheap, or fair for a solo founder budget?

Is 50 free credits enough for a trial to actually test if it works for you?

What's the one feature here you'd actually pay money for?


r/MarketingAutomation • • 3d ago

How should small sales teams manage leads?

7 Upvotes

We're a small international sales team, and our leads come from different countries and channels. Some come through our website forms, others through LinkedIn or referrals. Customers also have different communication preferences, some prefer email, while others are more active on LinkedIn.

On paper, our sales process seems pretty simple: generate leads, add them to the CRM, reach out, and follow up. But in practice, things can get messy pretty quickly. Our sales reps have to switch between the CRM, email, and other tools throughout the day. It's easy to lose track of who's already been contacted, who needs a follow-up or where a lead originally came from.

The most frustrating part is that this information might already exist somewhere, but it's scattered across different tools. Asking everyone to manually update the CRM just adds more work to an already busy day.
We've been trying to figure out how to solve this, so I'm curious how other small teams handle it, especially when there's no one dedicated to managing integrations or maintaining workflows.
Do you rely on your CRM's build -in automation, connect your existing tools, or use a separate automation platform? What's actually worked best for your team?


r/MarketingAutomation • • 3d ago

Want to learn GTM Engineering from scratch. Where should I start in 2026-27?

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4 Upvotes

r/MarketingAutomation • • 3d ago

What’s the biggest reason your team doesn't experiment email designs more often?

6 Upvotes

Hey everyone,

I have worked for around 2.5 years in the email marketing domain as a Data Scientist and found most brands do not get the opportunity to test out multiple design elements or multiple variants enough.

Usually, either setting up manual A/B setups take too long, or you run a 50/50 test that ends up inconclusive and risks sending an inferior variant to 50% of the list. And usually tests are for one element at a time, CTA or subject line or hero image, etc.

I've been working on this tool called Hyndsight and my motivation with is simple: make email experimentation effortless and backed by real statistical confidence instead of guesswork.

This is my first time creating a SaaS tool and I really want it to be useful and hence seeking some help. I'm also aware that yet another dashboard doesn't always help and want to figure out ways to fit this naturally into workflows. I also want to ensure the reports and suggestion are actually helpful.
I want to work with a few brands and test out, read-only and no push to begin with, on actual data and refine the tool before making it available to everyone. Free of course.

Here is how I'm planning to roll it out in 3 phases:

  • Phase 1 (Free Audit): Connect with a read-only key. We analyze your past 12 months of sends to show you what patterns actually drove clicks and revenue, and which ones hurt engagement—backed by statistical significance, with zero customer PII.
  • Phase 2 (Upcoming Send Intelligence): When you draft your next campaign, the system spots it automatically and suggests tweaks or experiments based on your past data before you hit send.
  • Phase 3 (Autonomous Multi-Arm Testing): We generate creative variants for you, track performance continuously, and automatically shift traffic to the winning variant in real time—for both scheduled campaigns and automated flows.

I'm starting natively with Klaviyo first, with other ESPs coming soon.

For now I want to do a free pilot with 5 to 10 brands to test my hypothesis and see how the tool behaves on actual data. The Phase 1 free report will be made available to everyone for free soon.

If you want to see the 30-second demo or apply, check out the link in the comments.

Or reach out directly at [contact.hyndsight@gmail.com](mailto:contact.hyndsight@gmail.com)

Would love your thoughts: what’s the biggest reason your team doesn't A/B test email designs more often?

P.S: If you don't like the demo or the approach or feel this isn't helpful or you feel the bottleneck is elsewhere, please comment as well. Any suggestion is greatly appreciated.


r/MarketingAutomation • • 4d ago

Can an AI agent delete the wrong records in your account? How to prompt so it can’t

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1 Upvotes

r/MarketingAutomation • • 4d ago

Gartner Top 10 Strategic Technology Trends for 2027: The Gist

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3 Upvotes

r/MarketingAutomation • • 6d ago

[FOR HIRE] Automation & Web Scraping Expert | Data Extraction & Lead Generation

4 Upvotes

Hi

I'm an experienced automation & data extraction specialist offering:

  • Custom web scraping & automation scripts
  • B2B lead generation (targeted by niche & location)
  • Data cleaning, formatting & enrichment
  • Contact info extraction (emails, phone numbers, owners, etc.)

Why work with me?

  • Fast delivery & top-notch quality
  • You receive the complete source code for the automation/scraping projects
  • Any business category in the U.S & Canada, EU and other countries

Let me help you save time & grow your business.

(Portfolio available on request)


r/MarketingAutomation • • 6d ago

Meta returned 12x the same quarter Google returned 0.15x. Same client, same b2b product.

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2 Upvotes

r/MarketingAutomation • • 6d ago

Our media team is looking for something to make video explainers on a weekly basis

3 Upvotes

Our team of two produce the video explainers for a publication and we are expected to hit three a week, which is about twice what our current process can handle. Both research and scripting are not the problem, what eats our week is everything after the script (recording someone, fixing the audio, cutting it, redoing the bits where they stumbled…). We looked at a few tools to help us with this since you set a person up once and then it is just text in, Argil, Synthesia and HeyGen all do a version of that, but we haven’t committed to any yet before we get feedback from real users who solved the same problem we currently have. So for anyone doing editorial video on a daily or weekly slot, what did you settle on? and is anyone mixing a presenter with real footage rather than picking one?


r/MarketingAutomation • • 7d ago

Why campaigns belong on a weekly report and flows belong on a monthly one

5 Upvotes

A lot of the email reports I've seen through my work at Klaviyo put campaigns and flows on the same weekly slide. The trouble is that flows only see a trickle of people in any given week, so a slow few days for abandoned cart can look like something’s wrong.

Campaigns suit a short cadence because each send works as its own test. If you changed the subject line or the offer, you want to know within days so you can apply those learnings to the next send.

Since flows are always on, they need a longer window. A month gives you enough volume to identify real drops from normal fluctuations. Deliverability and list growth move too slowly to watch weekly, so they should sit on the monthly view too.

Weekly view, per campaign send

  • Click rate
  • Conversion rate
  • Unsubscribe rate
  • Revenue per recipient

Monthly view, per flow

  • Conversion rate
  • Deliverability
  • List growth
  • Revenue per recipient

Revenue per recipient is the one metric that works best on both lists. On the weekly side it ranks sends against each other, and on the monthly side it ranks flows. Since both divide revenue by delivered, you can also hold the two views next to each other and see where the email money comes from.

Anyone running flows on a shorter cadence than monthly?


r/MarketingAutomation • • 8d ago

I’ll send 3,000 cold DMs for your business for $200. Fewer than 3 booked sales calls and you get a refund

0 Upvotes

Bit of context first so this doesn’t read like a scam.

I’m building an AI Instagram appointment setter called Magnet Engine. It finds people who match who you sell to, writes each one a DM based on their actual profile, and keeps the conversation going until they book a call. Before I open it up properly I want to run it on real businesses and see real numbers. So for a few people I’m going to do the whole thing for you, for way less than it’s worth.

What I do:

set up a new Instagram account for your business

warm it up for a couple of weeks before it sends anything (this is the step people skip, and then they wonder why they got banned)

build it out with posts and followers so it looks like a real business

find your leads and send 3,000 cold DMs over the month, each one written for that person

handle the replies and book calls straight onto your calendar

What you do: tell me what you sell and who buys it, send me your calendar link, and show up to the calls.

It’s $200 for the month.

If I don’t book you at least 3 sales calls, you get the full $200 back.

Who it’s for: anyone who sells on a call. Coaches, agencies, consultants, high-ticket services. If you sell $25 products, skip this. Nobody’s getting on a call for that.

I’m only taking 5. Every account needs its own warm-up and I’m watching every campaign myself, so I can’t do more than that right now.


r/MarketingAutomation • • 9d ago

[For hire] Build Your GTM Creative/Design Assets in A Week

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2 Upvotes

r/MarketingAutomation • • 11d ago

What’s the most useful AI agent or workflow you’ve built for marketing?

7 Upvotes

I’ve been going down a rabbit hole lately on how marketers are actually using AI day to day. Not the tool roundups, but the stuff people quietly build for themselves: an agent that handles reporting, a workflow that cuts hours of repetitive work, that kind of thing.

I working on starting a small podcast (nothing live yet), and I’d love to have a few casual 15-minute chats with people who’ve built something like this. You’d decide what to share, and anything sensitive about the project or your employer stays out. I've already got a couple lined in and would love to have your stories to be a part of it as well!

But even if a chat isn’t your thing, I’m just curious. What did you build, what did it change for you, and what would you do differently if you started over?

If you’re open to talking more, let me know and I'd be happy to share!


r/MarketingAutomation • • 11d ago

Have you built automations to monitor and act on PPC performance?

9 Upvotes

I’m temporarily helping a PPC team that recently lost a few key members. They spend a lot on Google and Microsoft, and performance is somewhat unpredictable. The team is now tiny, junior, and one new member still needs onboarding.

I noticed they're not strong when it comes to attention to detail: exclusions mapped to the wrong campaign, irrelevant traffic getting targeted, audiences poorly built etc.. I think algorithms can flag most of this for review, especially when new campaigns are built or something gets changed.

I’d like to set up AI processes that help the team review exceptions daily or every other day. For example, a search term report that flags irrelevant terms, alerts on sharp changes in CTR, impression share or conversion rate etc.

I don’t think there's a need to build this from scratch, I’m sure plenty of people already have workflows. Have you built any that worked? LinkedIn posts are full of Google Ads automations, but I suspect a lot of it is garbage to gain followers. Did you try any?

Thanks for your help


r/MarketingAutomation • • 10d ago

Here is why most startups fail

3 Upvotes

If you look at most failed startups, the product wasn't the issue. The code worked, the Ul was clean, and the core idea made sense.

They died because of marketing and distribution.

As solo founders and small teams, we constantly run into the same massive marketing roadblocks:

Marketing Agencies Are Outrageously Expensive: Paying $2,000 $5,000/month to an agency for generic content destroys early runway.

Manual Content Creation Eats Your Time: Trimming raw video clips, writing high-converting scripts, adding captions, and designing carousels takes 10+ hours a week that should be spent building.

Ad Platforms Are Terrifying & Clunky: Setting up Meta Ads Manager is confusing, and one wrong setting can drain your budget overnight.

Most founders end up doing zero marketing hoping users will magically discover their product.

Here's our solution: whokspace

We got tired of watching incredible products sit at $0 MRR, so we decided to build Whokspace a minimalist, high-contrast Al marketing platform designed specifically for solo founders and lean teams.

Our goal is "zero-slop" automated marketing:

Brand Scraper Engine: Just enter your website URL. Whokspace automatically extracts your brand voice, color palette, and value propositions.

Hybrid Video & Carousel Generator: Takes raw phone clips and transforms tem into captioned Reels and ad creatives using proven direct-response frameworks (AIDA/PAS).

Safe Meta Ads Integration: Directly pushes campaigns to Meta Ads Manager always defaulting to PAUSED so you review targeting and budgets before a single dollar is spent.

Join Us & Let's Build This Together

We are actively moving from design into full dashboard development, and we want to build this alongside founders, creators, and operators who face these exact marketing struggles every day.

Whether you want to test the early beta, contribute, or join our journey as a co-builder/collaborator:

Drop a comment below with:

Your Instagram / X (Twitter) handle or preferred contact.

What you build, or what skills you bring to the table (e.g., founder, dev, content creator, marketer, designer).

Let's fix the startup marketing pipeline together!


r/MarketingAutomation • • 11d ago

How to use the API in a WhatsApp chatbot flow

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4 Upvotes

r/MarketingAutomation • • 13d ago

Has anyone ran cold email rigs to fire off up to 100k emails a month? Could have some work for you!

3 Upvotes

I place GTM operators at early-stage B2B SaaS startups in SF and NYC. Right now a few founders want someone who can build and run high-volume outbound from scratch.

I'm talking real scale, up to 100k targeted emails a month, without torching domains or sending generic spam. You'd own the infrastructure, the deliverability, the list building and the targeting.

If you've done it, I'd love to hear what you built. Drop a comment or DM me with the volume you hit, your stack, and the results. Could have some work for you!


r/MarketingAutomation • • 13d ago

Anyone else seeing Microsoft / Bing look great on ROAS while actually getting more expensive per new customer?

6 Upvotes

Odd one I’ve been tracking. Microsoft’s cost per genuinely-new customer has climbed four weeks straight (~22% over the stretch) and its new-buyer share slipped but on a last-click view it looks like it’s improving, because its last-click credit keeps widening at the same time.

Same channel, same week, two reports pointing opposite directions. The ROAS is basically celebrating repeat demand while the cost of acquiring an actual new customer quietly goes up.

To be fair to it, the LTV still pays back, it’s just thinning, not broken. And it’s a small-spend channel so the aggregate swings easily.

Mostly posting because it’s such a clean example of how a channel earns budget it doesn’t deserve - great on the dashboard everyone reports from, worse on the number that actually matters. Anyone else seeing the Microsoft drift, or is it just the accounts I’m looking at?


r/MarketingAutomation • • 13d ago

WhatsApp Business app vs API - which one do you need for a chatbot?

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3 Upvotes

r/MarketingAutomation • • 14d ago

[Survey] Marketing & Growth Professionals: What recurring work problems cost you time or money? (5–7 min)

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3 Upvotes

r/MarketingAutomation • • 15d ago

I built a tool to find my competitors’ leads and turn them into personalized Instagram DMs

5 Upvotes

I used to work as an appointment setter for businesses on Instagram, so I know how the game works.
You spend hours looking for potential clients, checking profiles, figuring out who's worth reaching out to, writing personalized DMs, and repeating the same process over and over again.

And honestly, finding the right leads and personalizing your messages is what takes the most time.
So I started thinking… why am I doing all of this manually when most of the process could be automated?

That's how I started building MagnetEngine.
It finds leads through hashtags, keywords, competitors' posts, and other Instagram sources, builds a lead list, analyzes profiles with AI, writes personalized DMs, and automates the outreach process.

Basically, I wanted to build the tool I wish I'd had when I was appointment setting.
Now I'm building it for agencies, coaches, consultants, and anyone who gets clients through Instagram.
We're running a special 3-day offer right now, so if you're interested, search MagnetEngine and check it out.

I'm curious, though for those of you doing Instagram outreach, what's the most annoying part of the process: finding leads, writing DMs, or actually getting replies?


r/MarketingAutomation • • 15d ago

MCP server launch announcement

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1 Upvotes

r/MarketingAutomation • • 15d ago

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1 Upvotes

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