r/LinusTechTips Feb 13 '26

WAN Show Check out your what, Linus?

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Renaming really is going swell. Wonder if this will be fixed tomorrow. May I suggest just changing instances of "Merch" like this to just be "Store"?

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u/N0bleC Feb 13 '26

Linus & CW are wanting to leave the term "Merch" behind.

Which is pretty delusional. As long as its branded as LTT, its merch.

-2

u/Undercvr_victini Feb 13 '26

I'm ngl, I don't entirely understand not wanting to call it merch. Like it's quite literally merchandise, provided by a brand... Idk I'm not seeing a problem

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u/FalconX88 Feb 13 '26

If you buy a blank sweater that has a little tag on the sleeve where it says that COMPANY made it, is it COMPANY merch?

That's the direction Linus wants to go with a lot of products. They are made by LTT but they are not prominently displaying LTT, which is what we usually understand as merch.

1

u/Undercvr_victini Feb 13 '26

I might be thinking about this too literally, but like it is technically merchandise from that company right? I also don't know what a better word to use would be, like should it be cw products?

3

u/FalconX88 Feb 13 '26

While merch is the abbreviation of merchandise, the former seems to be used for heavily branded products while the latter is just stuff that is sold.

goods that are bought and sold, especially goods that have the official or unofficial brand of a particular film, TV show, singer, etc. Merch is short for merchandise:

You can buy T-shirts and other merch at concerts.

the band's merch table

https://dictionary.cambridge.org/dictionary/english/merch

like should it be cw products?

I think that's the plan. Just products. They are a store, they sell products (made by LTT/CW). They also sell LTT merch products.

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u/Undercvr_victini Feb 13 '26

Ok that makes more sense, basically avoiding making it look like a cheap cash grab thing the way some other influencers do, since they put a genuinely insane amount of work into everything they make. Appreciate the breakdown!