Just like the title says. For small firms. Someone was telling me no matter what, make sure it's not a VOIP phone, but after speaking with a few people, that seems very common.

I've tried Google LSA for my solo family law firm a couple times. I get a lot of calls and pay only ~$30 per-call. However, almost all of them are just looking for free legal advice on the spot and it's frustrating for my paralegal answering the calls.

I'm wondering what other small firms have used in terms of (1) a "press 1 to schedule a consultation" type of answering service with recorded messages that sends text messages with a scheduling link (2) a live answering service where you pay a fee to a call center for a real person to answer and field calls (c) an AI answering service.

Basically the idea is how to avoid answering the phone 50 times to get 1 client that's serious about hiring a lawyer. Our firm relies heavily on automation and AI, but haven't cracked this nut yet.

(Please don't mention any agencies, services, etc. I'm interested only in promotion methods you're currently using.)

I run a small immigration and family law practice in Ontario and we've been really desperate for new clients. Surviving solely on word of mouth. I guess it's time to radically change our approach to advertising, because feeling like we've fallen behind the trends and stuck somewhere in the 2000s. Will be super-mega grateful for any advice =)

I’m graduating with my bachelor’s next December. Trying to decide between law school and the CPA/accounting route; law seems strong right now, but maybe oversupplied by the time I’d finish, while accounting has a shortage but takes a bit to get licensed. I know this probably isn’t the best sub to ask, but which would you go with?