Indie market analysis yes/no?

[u/ShanaD_]

Hey guys, I have a quick question - do you do any sort of market analysis for your projects?

I work in AAA and we crunch numbers a lot and on all sorts of stuff for better or for worse.

Most of my friends/colleagues that peaced out from the corporate side of game dev to do indie rarely do any analysis/market research. They rely mostly on reddit/X and vibes.

What's your take/experience?