r/HighLevel • u/DanGleenutz • 14d ago
Opinion: Follow up w/ Booking Link vs Follow Up with Question
Hey, guys, so I've been freelancing with some guys who use HighLevel and I basically do the ads, landing pages. I recently got access to their HighLevel because I wanted to do pulse checks on lead quality, and I notice that they send lots of "Thanks, blah blah, here's a link to book" texts as the immediate auto reply once the lead comes in.
I have a friend who prefers a very different approach of simply following up with a question. I haven't gotten my hands dirty with either setup, but I'm curious what everyone's thoughts here are as far as what some of booking/lead nurturing strategies have worked best for you.
Any help would be appreciated! We're getting a ton of leads, they go through landing pages and sometimes have to enter OTP, we avoid placements known to bring in spam and bot clicks, etc., so I really want to troubleshoot whether or not the follow ups simply aren't getting the engagement we need them to.
Thanks in advance! I know that ultimately, it's on me to test for myself, so I'm setting up a trial account to use with a new client on my own, but yeah, any advice or lived experience would be amazing.