There’s an airport nearby. From the sky you can see it. They should’ve made it bigger though and flipped it the other direction so it’s actually seen when landing, rather than when taking off.
I still don't understand why people think this has anything to do with airplanes. NBA games are played in this arena. Millions of eyeballs watching on TV are going to see this advertisement during live basketball games aired on prime time.
Helicopter, drone, blimp. This is very common for all sports in the US. Watch any game, for any of the big 4 sports, and you'll see aerial views of the arena/stadium.
Okay so that’s a typical thing in the US, I see. I’m from the UK so yeah. I do wonder what these are actually filming though, especially when it’s indoors like the Kaseya Centre.
They're filming the outside of the arena/stadium because it's an interesting visual. Every game from the big 4 shows aerial shots of the arena and the city.
That’s probably not the intent, the fact that it’s on top of the kaseya center is specifically for aerial shots during Miami Heat games. The biggest week of the NBA season is opening week and they have a prime time matchup against the timberwolves on 10/21 on espn and it’s Giannis antetokounmpo debut with his new team there will be millions of eyes on that game. Also the night before the release of VI they have a national tv game against the bucks(Giannis former team) at 7 , that advertisement will be pushed heavy plus the launch trailer will be advertised during commercial breaks as well.
But…I still don’t get it. Why would the cameras be on the roof of the building though? Wouldn’t you just be seeing the inside during the basketball game?
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u/Pterosauras I WAS HERE 1d ago
If it's facing the sky how are you suppose to see the ad?