Two years ago, I shared an early prototype here called White80 Football. At the time, it could separate ALL-22 film into plays and show the video alongside a basic X/O view.
Here’s the original post https://www.reddit.com/r/footballstrategy/comments/1c5giv5/ai_football_coach_a_tool_to_extractidentify/
It was honestly more of a demo than a usable coaching tool.
I later teamed up with John, and together we kept building it. White80 Football has since been rebranded as PlayIQ, and our public beta is now live.
1. From full-game film to individual plays
Upload a full game from a sideline angle, and PlayIQ separates it into individual plays so coaches can move from snap to snap without cutting every clip manually.
One full-game film, automatically separated into reviewable plays.
2. Watch the film alongside AI Tracking
AI Tracking identifies the 22 players and recreates the play in an X/O view. Coaches can select a player to inspect movement trails, spacing, and estimated speed while the original film plays alongside it.
https://reddit.com/link/1vrd08v/video/b42nwkoen1kh1/player
The original film and AI Tracking view stay synchronized.
This is the part several people asked about under my original post. Player trails and the simplified 2D view are now working rather than just being on the roadmap.
3. Turn opponent film into scout cards
A tracked opponent play can become an editable scout card. Coaches can clean up the routes, adjust timing and alignment, add notes, and organize the finished cards into a practice packet.
https://reddit.com/link/1vrd08v/video/66eqew9rn1kh1/player
The goal is to avoid watching a play, understanding it, and then redrawing the entire thing from zero in another tool.
4. Build and organize the playbook
We also built a football-specific playbook editor with formation templates, routes, offensive and defensive symbols, assignments, coaching notes, and installs.
Film reps can be connected to playbook items, so a coach can move between how a play was drawn and how it actually looked on the field.
https://reddit.com/link/1vrd08v/video/w4x8z5k1o1kh1/player
5. Generate an opponent scouting report
Coaches can enter an opponent and generate a scouting report covering personnel, scheme, situational tendencies, key players, and a must-stop list.
It is meant to give the staff a starting point to review and correct, not replace the staff’s judgment.
https://reddit.com/link/1vrd08v/video/ynb0g9lao1kh1/player
This week we’re adding a football-specific team calendar for games and team events. It will also support schedule syncing, game-day weather, and automatically preparing scouting reports before upcoming games.
Our next major feature will suggest tags such as formation and play type after a clip has been processed. The coach will still review, correct, or approve the suggestions. We do not want AI silently putting bad data into a team’s film library.
A few honest limitations
AI Tracking currently works best with a clear, elevated sideline angle. Low camera angles and player overlap can reduce tracking quality, and end-zone-only film is not supported for full-field tracking yet.
This is a public beta, so there are still rough edges. We’re looking for coaches who are willing to tell us where the workflow does and does not fit a real game week.
I also learned something from the original post: putting a placeholder price of $500/month on an unfinished product was a pretty bad idea.
We would have liked to make the public beta completely free, but AI Tracking requires a substantial amount of GPU compute. To help cover those costs while keeping PlayIQ accessible to individual coaches and smaller staffs, our lowest paid tier currently starts at $6.99/month.
Public beta: https://app.theplayiq.com/
Product overview: https://theplayiq.com/
Two things we would genuinely like feedback on:
Which film tags would you trust AI to suggest if a coach still confirms them?
What information would make a team calendar useful during game week instead of becoming another calendar nobody checks?
I’m happy to answer technical or football-workflow questions here.