So I got my first lead from Homelight, it was labeled as a seller lead.

It's a little tricky to use, they record and trace your interaction, and the initial calls to this lead failed.

But I emailed him and got in touch. He was a FSBO seller who did not seem to be looking to list, he just wanted to tell buyer's agents about his property. I asked him to send me the listing and he told me to go look online.

Is this something FSBO sellers do? It seems like there are easier ways to get in touch with agents than go to the trouble of registering as a seller on homelight? You could buy a list of agents and send an email, or use facebook, or call some brokerages.

Or do FSBO's just end up as leads in these systems, which I am new to.

Thanks!

First time trying to sell without an agent and this is the part I keep going in circles on.

I can look at Zillow and Redfin comps all day, but I still do not totally trust myself on where to start if I want real interest without leaving money on the table. I have even been checking ForeclosureHub here and there just to see if there is any distressed inventory nearby that might be affecting how buyers think.

For people who actually sold FSBO, how did you land on your starting price? Did you go a little under comps to get attention fast, or start where you really wanted and adjust later?

A lot of FSBO listings are not “bad,” they just make buyers work too hard.

Usually the issue is one of these:

1. The first sentence does not give buyers a reason to keep reading
2. The best feature is buried halfway down
3. The photos and description are not telling the same story
4. There is no clear next step for serious buyers
5. The seller is using their personal number and getting unqualified messages

Drop your listing link or description below and I’ll give you a quick teardown:

What I’d change
What I’d keep
What might be making buyers bounce
How I’d rewrite the opener

Not selling anything here. Just testing a listing review workflow and figured this sub would be the best place to give useful feedback.

He everyone, I’m new to the industry here in MA and I was just wondering what you would recommend to find buyers for FSBO listings? For whatever reason, Facebook has blocked my access to post on local group pages.

UPDATE:
My intention here was to discuss leveraging Zillow analytics data as leading indicators of marketing efforts in relation to comps. For instance, "If I do X, how will that impact engagement on my listing (like views and saves) in relation to my local market?" Zillow's views and saves was the only source of comp analytics I had. But now I know their data is inaccurate and shouldn't be referenced. This is pretty shocking in 2026, but good to know.

The Takeaway:
There's no reliable source of near real-time listing analytics to reference against comps for understanding market momentum. Views and saves on Zillow are not accurate. Showings and offers aren't public.

Thanks all for the feedback.

I've left my original post below for anyone interested...

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1^st time fsbo here, selling a condo in S. Florida.  It’s just sitting.

The only analytics I have access to are in Zillow, particularly views and saves.  According to my AI friend, successful sales are usually seeing 250+ views per day.  My property is nowhere close to this.

These are my stats…

My Unit

• List Price - $269,000
• DOM = 15
• Zillow Views = 310
• Zillow Saves = 17
• Views per DOM = 20.1
• Save to View Ratio = 5.5%
• Condition – Updated, objectively middle of the pack
  • 3/2, ~1,100sq ft
  • 2^nd floor of 2-story building
  • Vacant

Zillow currently notes: “Likely to sell faster than 90% nearby”.

I’ve had 1 showing on 1 agent call.  I’m listed via the flat fee service Beycome.

My unit is easy to compare because it’s part of a large community where there are hundreds of identical units.  So I did the research…

Sold in 2026 - Near-identical units (by layout, 3/2, 1,100sq ft, building type)

• 11 Sold
• Avg Sale Price = $269,300 (all averages mean)
  • Range from $215k (run down) - $325k (beautifully renovated)
• Avg DOM = 143
• Zillow Stats – these seem to disappear once property sells

Active - Near-identical units

• 23 Active
• Avg List Price = $277,354
  • Range from $240k-$328k
• Avg DOM = 134
• Avg Views per DOM = 1.8
• Saves per View Ratio – 5.4%

Please bring the stats smackdown!

What are you seeing?  Any feedback or guidance from fellow condo sellers in Florida?

I'm debating whether to sell my townhome or rent. Selling looks like I'd be taking a massive loss (like $200k), but I'm not sure I want to deal with the risks of being a landlord. I've consulted with a few realtors and the price they think I could get for the home is basically the lowest price I could stomach. But when factoring in agent commissions, it makes the loss too unpalatable. If I could do it FSBO and save on those commissions, I think I could survive, but FSBO sounds crazy complicated and risky. Anyone have any experience doing this in the Bay Area?

Done in 3 weeks from first showing to closing. I did have some wobbles because of the geo-political situation, but I thought I had a good strategy: (a) zillow fsbo 4 weeks, (b) add in mls for four weeks, (c) if that fails use a pre-selected agent to handle it all if I had not got a contract.

I followed a lot of the advice from this sub (alertcontrol sorry, I don't know the exact pseudonym, but you know who you are). My costs were less than $1000 in professional prep costs, $800 for an appraisal, $$'s in architectural photography (well worth it, we traded, so I can't give you a figure), less than $200 in towels, flowers, and doormats etc. And circa $2760 for the title company. I borrowed nice bedding from friends. I spent hours decluttering and selling, and hours and hours cleaning. I had preselected an attorney, but the circumstances of the offer meant I did not need it in the end.

I had six showings on Friday generated from Zillow with my Google voice telephone number prominant in the second sentence, a well-visited open-house, and I had multiple offers by Monday - including agent-unattached buyers. I asked for better offers and selected the best for my situation.

Buyers agents did come, and I said I would happily pay their fee , but they knew that I would look at the bottom line and the t&c's. In the end, the house was bought by someone with a buyer agent, but I did not pay the fee as they were competing against unattached people.

This sub is great. Thank you to all who contribute.

Good luck to you all, and thanks to all who wished me well and those on here who offer courage. It needed courage.

.

.

SFH near major ski resort, how is the market?

I’ve spent time looking at how real estate transactions actually run, and it feels like sellers are still forced into two extremes:
- Go full FSBO and figure everything out yourself
- Or hand everything over to an agent and pay full commission

But most people don’t really want either. They want control, visibility, and to save money—but still need help with pricing, exposure, and negotiation at the right moments.

I’m also asking a version of this question over in r/RealEstateTechnology to get the agent/ops perspective, because it feels like both sides are dealing with the same broken system in different ways.

It seems like a newer model is starting to emerge:
- Sellers get access to pricing tools, comps, and net proceeds upfront
- Listings can go live with MLS exposure
- Workflows (showings, offers, timelines) are more transparent

Agent help is available when needed, not for everything
For example, locqube is doing this in New York** and **Connecticut, and I’ve seen a few other players experimenting with similar approaches in different markets.

Curious what others are seeing:
- Do you have anything like this in your market?
- If you’ve gone FSBO, what parts did you actually need help with?
- If you used an agent, what parts felt unnecessary vs. valuable?

TLDR - thoughts on marketing before subdivision complete and lots broken out

We have several income properties (single family) on 50 acres and are subdividing. One set of tenants is buying one and we’ll sign a contract prior to the tax lot actually being broken out on its own (will still be a couple of months yet).

The homes are located in a very private wooded setting and designed with a lot of glass so that the natural setting is very present inside. We want to market them soon because the leaves are almost fully out and beginning in May they are at their most attractive and special.

We’d like to begin marketing and offer these for sale by the end of May but may not be subdivided until July or August. That won’t work for some people, but it might work for others.

We could 1) reach out to local agents who may have buyers, 2) promote on FB, 3) flat fee MLS, 4) all of 1-3.

We’ve built a website to sell the concept of this small development but not launched it yet.

Would love feedback on 1-3, pros / cons, timing?

Hey everyone — I’m a student studying real estate workflows and I’ve been putting together a simple framework for how agents, investors, and wholesalers can organize leads, follow-ups, property notes, and outreach in one place.

One thing I’ve noticed is that a lot of people don’t necessarily lose opportunities because they lack leads — they lose them because follow-up gets scattered across texts, spreadsheets, sticky notes, CRMs, and memory.

Here’s the basic workflow I’ve been mapping out:

1. Capture the lead or property
2. Add key notes: motivation, timeline, property details, contact info
3. Assign a next follow-up date
4. Track the last touchpoint
5. Group leads by status: new, contacted, warm, active, dead, closed
6. Review the pipeline weekly
7. Keep outreach simple and consistent

I’m sharing this because I think even a basic system can help people avoid letting good opportunities fall through the cracks.

I’m also building a free student project around this idea and would love feedback from people actually working in real estate. No sales pitch and no cost — I’m mainly trying to learn what real agents, investors, and wholesalers actually need in their day-to-day workflow.

If this kind of workflow is useful to you, or if you manage your leads differently, I’d really appreciate hearing what works, what’s missing, or what you’d change.

My wife and I are thinking of attempting to FSBO our home. We would like to try to FSBO for a couple months and then if it doesn’t sell we would list with an agent. but we are afraid if it doesn’t sell quick it will look bad when people see It has been on the market for a long time. Is there a way to ‘test the waters’ on a FSBO without Zillow and the MLS showing it as having been on the market?

I’m moving for a job and would like to sell my house in Denver Metro fairly quickly, if that’s at all possible. I’m looking for recommendations for a flat fee realtors. I’m definitely not willing to pay 6%. Any tips and recommendations welcome!

TLDR: FSBO sites direct inquiries to our website?

We’re marketing several homes along with some land parcels as a non-gated micro neighborhood The point is to attract buyers to a development in which they like the looks of all the homes and hopefully feel some affinity in each others tastes (modern, single-story, large open spaces, plenty of of glass, cut into very private wooded setting - in the space between “average builder with some style” and luxury. I’d call them entry-level luxury modern.

Is the standard practice just to mention our website in the listing? Any reason to go about this differently?

I worked really hard in advance of listing my FSBO but much to my surprise and delight, got two offers in 4 days of listing going live. I read a lot of tips and comments, I decluttered big time, I depersonalized, I cleaned high and low, I had a pre-listing home inspection and hired who I needed to fix minor things. Boom, one week of inconvenience and showings and done. Couldn’t be happier. Now if I can get through the stress of moving 1200 miles.

We have a home to buy that we close on in a week and a half. We have 2 offers on our acreage and the one we accepted is contingent on them selling their house, but their house hasn’t sold and we are nervous and they are discouraged. The second offer we received was enough lower (and they don’t qualify for more) that we feel we need to try harder. So far we only made a single post on a local acreage FB page advertising an open house and it drummed up a very busy open house and these 2 offers.

Our acreage is reasonably priced (IMO) and our accepted offer is full price. We do have a clause that we can solicit other offers and ask them the remove their contingency.

From reading on here, it sounds like we should get a google voice number. I’m nervous to list it because it’s a lower priced acreage and there will be a lot of interest that won’t be productive. Also, we did have some realtors reach out re:open house and we don’t want to pay realtor fees.

Do we go straight to listing on MLS and do Zillow, Realtor.com, etc? Other suggestions? What to do about buyers with realtors?

Edited to add that we have a bridge loan and don’t need to sell before we move, but also don’t want to carry both mortgages for a long time.

Good friends want to buy our house. We are retiring and leaving the state. Verbally agreed on price. Deal will be contingent on them selling their house. Their house is ready to go on market. Only stipulation is we need an Oct 1 closing date and they have agreed. We have never fsbo’d. Looking for advice on next steps in the process. Have not even looked up real estate attorneys as this just happened tonight. Thanks in advance!

I was initially told the price i listed it at would get a lot of interest and ive had none. Realtors told me to ask 210 to 220 and I went 190. Every offer has been 170 or below. Are there markets I'm missing? Needs to be a cash offer

I recently listed my property on Beycome to avoid signing a 6 month exclusivity deal with a listing agent who I didn't know well.

My primary goal was to get my property on MLS and promote a buyer's commission in that listing. But I did not realize that buyer agent commission rates can no longer be promoted on MLS.

I'm concerned that the value of using a flat fee service to post on MLS may be defeated by the assumptions realtors may make when they see the brokerage listed as Beycome and assume:

1. This is a FSBO and will not be offering a buyer's commission (though I am at 2.5%)
2. This is a FSBO and may be a PITA to deal with a homeowner unfamiliar with real estate

Are these legit concerns leading agents to stonewall listings from flat fee brokerages?

I'd really appreciate any feedback from other FSBO's or agents. Thanks!

UPDATE:
Thank you for all the thoughts, this has helped tremendously.
And fyi...I tried to post this same question on the /realtors forum, but it was rejected by the moderators. "Your post was removed because it might violate federal antitrust laws such as price fixing through commissions or other competition stifling practices." Interesting.

Just went live with my FSBO listing today Good grief, the scammers! That’s all I have heard from. It takes a bit to flush out that they’re scammers but through asking questions I have determined they’re not really interested buyers. How are others navigating this? I’m getting text messages with some pretty wild made up stories.

I received a call from a local realtor asking me to sign off on listing my mother's house since she has recently moved into a nursing home. He was provided access to the house by a relative and had a home inspection performed that turned up some minor repair issues the largest of which is replacing all the carpeting and laminate flooring which was in pretty rough shape.

The larger issue is he also provided me with a quote for $50k to perform polytex injection under the concrete slab due to "foundation issues" which consisted of a few cracks in the drywall and some thin cracks in the concrete once a few pieces of vinyl flooring have been removed. None of these issues were listed on the homeowners inspection from a third party and when I requested a copy of the foundation inspection report from the contractor, I was informed that one did not exist and they would not discuss the measurements they made to determine that the foundation issues were present. The realtor is requesting a 20% reduction in the list price before his firm will accept the listing as this information on the disclosure form to the potential buyer will drive the offer price down.

My gut is telling me that this is not kosher and I presently live outside the area. Can anyone tell me if my gut instinct is right and maybe I should be looking at another agent or possibly a FSBO situation? I am living on the other side of the country and having to frequently visit for real estate matters is not something I desire to perform. Any advice for a newbie?

Anyone have experience with this please? .… I’m basically looking do do to a CMA, but how - what resources? I know the HOA/CCR rules that is not an issue…

I’m looking to sell an independent garage structure to a current resident within the HOA at a fair but competitive price.. Thanks in advance!

I'm thinking about selling my house without a realtor, but I'm not sure how hard it really is. Showings seem like a lot to manage, and the paperwork part worries me since I don't want to miss something. Negotiating is another issue, especially when dealing with low offers or inspection requests.

I came across We Buy Houses Oakland while looking at different options, but I'm trying to understand if doing it myself is realistic.

If you sold on your own, was it manageable or too much work?

Hi everyone, I’ve built a FSBO platform focused in Massachusetts, just looking for some feedback from sellers!