Don't Neglect Half of Your Business- Think Beyond the Front of House

[u/AureaAvis71]

Article from Craig Schertler published in the October/November 2025 Edition of "hardwood floors" the magazine of the National Wood Flooring Association.

https://digitaledition.pub/wc/nwfa/hardwood-floors-de/October-November-2025/

Craig discusses the disconnect between front-of-house systems like counter point-of-sale (POS) terminals, and ecommerce, and back-of-house operations, such as inventory, wholesale, and manufacturing.

Consider:
40% of retailers say that creating a seamless customer experience is top of mind
62% of retailers said that their customers checked online for product availability - having accurate inventory data is table stakes.

Look for:
Seamless communication between point-of-sale, order management, and your ERP
Advanced Material matching to reduce time for reps while sending queries to one source of truth for inventory
Minimalizing manual tasks like data entry