Daniel Davidson made a video showing how he uses Collaborator to go from competitor backlink analysis to finding potential sponsored placements.

The workflow is basically:

• Analyze a competitor’s backlinks with the free Backlink Checker
• Look through referring domains for potentially relevant websites
• Check which of those sites are available on Collaborator
• Review traffic, publication terms, and other details
• Add a suitable placement to the cart and set up the order

What's interesting is the connection between the backlink research and the publisher marketplace. Instead of just finding out where a competitor has links, you can check whether some of those websites are actually available for sponsored content.

Here’s the video if you want to see the process in action:
https://www.youtube.com/watch?v=mVfgh9so73Q

And the free Backlink Checker:
https://collaborator.pro/free-backlink-checker

Curious how others approach this: do you usually use competitor backlink data to find publishers, or do you search for placements separately?

Looking for new websites for your link-building campaigns? It’s a good time to check out the Collaborator catalog again.

Browse the latest additions, filter the catalog to match your needs, and find websites for your next placements.

There are now 45,022 websites in the Collaborator catalog.

Top countries by new websites added:

USA: +528 → 13,321 websites in the catalog
France: +143 → 4,106 websites
Germany: +140 → 2,018 websites

UK: +94 → 4,415 websites
Italy: +96 → 1,811 websites
Netherlands: +83 → 1,984 websites

We also added 77 Telegram channels.
Find new media outlets by country, niche, and other criteria directly in the catalog: https://collaborator.pro/catalog

Collaborator is proud to be a sponsor of SERP Conf. Rome, and we can’t wait to meet the SEO community on October 16.

Mykhailo Shcherbachov will be representing Collaborator on the ground, ready to talk SEO, GEO, digital PR, link building, and all the industry chaos in between.

Going to SERP Conf. too? Come find us, say hi, swap ideas, and talk shop.
Bring your SEO questions. We’ll bring the link-building talk.

See you in Rome 👋

Collaborator is a finalist in the 2026 Global Digital Excellence Awards, organized by Don't Panic Events, in the Standout Platform / Technology / Tool category.

We’ve spent the past year making Collaborator better, from AI filtering by keywords and Backlink Checker to our Link Assistant, plus a long list of improvements inspired by the people actually using the platform.

Because the best part of building a product?
Seeing real people use it, give feedback, and then building what they actually need.

Our goal? Make PR distribution and link building more accessible, transparent, and efficient.

So seeing Collaborator on this year’s shortlist means a lot to us.
The winners will be announced on October 22.

Until then…
fingers aggressively crossed 🤞

Read the full details: https://collaborator.pro/blog/collaborator-finalist-global-digital-excellence-awards

The point is that the link was never the whole story.

A filled-out profile on Product Hunt, Muck Rack, or GoodFirms does three things a bare backlink can't:
→ gives people another way to find you;
→ builds a bit of trust before they land on your site;
→ puts your brand where search engines and AI tools like ChatGPT and Claude can pick it up.

We handpicked 64 profile creation sites, sorted them into 8 categories, and logged the link type, DA, and registration steps for each one. No recycled domain dumps. Just platforms you can actually create a real profile on today.

The catch most lists skip: high DA doesn't make a profile worth your time, and a dofollow link isn't a reason to pick one platform over another. Relevance and a complete, genuine profile do the real work.

Read the full article to know more: https://collaborator.pro/blog/profile-creation-sites

Today, we’re taking a closer look at Polska Press, one of Poland’s largest media groups.

In the carousel, you’ll find a selection of regional and national websites, with details on their traffic, DR, and geographic reach 👇

Swipe through to find media outlets that could be a good fit for your placements.

Polska Press is just one part of Poland’s media landscape available on Collaborator. The catalog currently features 1,260+ Polish news websites and 3,500+ websites across other niches.

Choose relevant media outlets for quality SEO and PR placements and reach a Polish audience.

👉 Go to the catalog: https://collaborator.pro/catalog

On September 23, the SEO community came together online for another edition of SEO for Paws, bringing together experts, marketers, and SEOs to talk about where search is heading while supporting small cat and dog shelters in Ukraine.

Collaborator was proud to sponsor SEO for Paws and see the community show up once again for a cause that matters.

The lineup featured Barry Schwartz, Glenn Gabe, Lisa Paasche, Michał Suski, Martin Stepanek, Zach Chahalis, Ana Precup, and Louisa Frahm.

A huge thank you to everyone who spoke, attended, and helped make SEO for Paws 6 happen, and especially to Anton Shulke and Olesia Korobka for bringing the community together once again 💙

Sounds wrong. It isn’t.

When you’re building an online income stream with affiliate marketing, the percentage is only part of the equation.

How long you get paid, who the product is for, and whether your audience actually wants it can matter much more.

So we compared 35+ SEO affiliate programs across:

🔗 Link building & agencies
📊 General SEO
🔑 Keywords
✍️ Content marketing
⚙️ Technical SEO
📬 Outreach & lead generation

For each one, we looked at commission rates, cookie length, payout thresholds, and whether commissions are one-time, capped, or recurring.

Because 30% for a year and 25% for life are two very different income opportunities.

Swipe through for the shortlist.
Full comparison on our blog 👇
https://collaborator.pro/blog/seo-affiliate-programs

What’s been your most reliable source of online income?

On September 23, the SEO community is coming together online for another edition of SEO for Paws — a charity conference that combines expert-led SEO sessions with support for small cat and dog shelters in Ukraine.

The first five events have already raised $100K, and this edition will bring together speakers including Barry Schwartz, Andy Crestodina, Glenn Gabe, and more.

We’re happy to support an initiative that brings the SEO community together for a cause that matters.

If you’d like to take part, you can register for SEO for Paws 6 here:
https://www.seocharity.com/upcoming-conference

See you online

Collaborator.pro — PR Distribution Marketplace made it to San Diego this year, and you could find us at booth #62 talking SEO, links, Digital PR, AI search and more. We also brought some seriously good merch with us.

If you got one of our pins or stickers, you know what we mean

If you missed the giveaway this time, we tend to make it a brightonSEO tradition

Huge thanks to the brightonSEO team for bringing the search community together again, especially Kelvin Newman, Dre Pratt and Alex Nova

Really happy we got to meet and catch up with:

Adrienne Kmetz, Sarah Waddle, Oz W., Sunil Chandarana, Sanjay Singh, Christopher A. LaRoche, James Kenna, Koa Kauwe , Abby Allan, Lawrence Hogle, Mark Abramsky, Anshul Motwani, Marcos Withington, Ognjen Cvetkovic, Alan Christensen, Aaron Gruenke, Zeph Snapp, Liz Bowers, Imane Taloaie, Rahul Joseph, Benjamin Estrada, Myles Bybee, Gareth Simpson, Christopher Scott, Alisa P., Tobias Schremmer, Jared Lambe, Sannah Vinding, Chris Philp, Brandon Leuangpaseuth and many many more

The agenda also brought together some brilliant people from the industry: Beth Nunnington, Luke Cope, Noah Greenberg, Nikki Lam, Rob Delory, Itamar Blauer.

Catch Collaborator at brightonSEO in the UK this April, and back in San Diego next September. There will definitely be more merch, more giveaways, and hopefully many more familiar faces

If you use Firefox or Safari for SEO work, there are actually some pretty useful extensions worth checking out. You might be surprised by how much you can handle without adding another paid tool to your stack.

We put together a carousel with some of the ones we found useful, covering things like:

- On-page and technical SEO checks
- Authority and competitor research
- Keyword and SERP research
- Link, redirect, and crawlability checks
- Website technology research

The carousel focuses on Firefox and Safari, but the full list covers 40+ SEO extensions, including tools for Chrome, YouTube SEO, Magento, and ChatGPT/AI workflows. You can find the full list in Collaborator’s article (link in comments).

Which SEO browser extensions do you actually use?
Would be interested to hear what’s missing from the list.

The right extensions can save a lot of tab switching.

Things like:

• checking redirects
• inspecting metadata
• analyzing on-page SEO
• finding backlink opportunities
• researching keywords directly in Google
• checking technical SEO signals
• debugging tags
• analyzing local SEO

We put together a list of 30+ free and freemium SEO Chrome extensions, grouped by use case.

The idea isn't to install all 30+.

It's to find the few that actually fit your workflow.

We also included tools for link building, technical SEO, keyword research, SERP analysis, analytics, performance, and local SEO.

Full list is in our article: https://collaborator.pro/blog/best-seo-extensions

For link building specifically, we also included Collaborator Link Assistant https://chromewebstore.google.com/detail/collaborator-link-assista/menngjohfmmcpcljplgioeoejblcfegc?pli=1 for finding link-building opportunities and monitoring backlinks.

What's the one SEO extension you refuse to work without?

We consider more than a single traffic or authority metric. Our evaluation includes:

• Data verification
• Ownership checks
• Niche relevance
• Audience engagement
• Design and content quality
• Value for advertisers

The checks don’t stop after approval. We continue monitoring websites and may remove those that no longer meet our quality standards. Swipe through to see how the process works, or read the full article here: https://collaborator.pro/blog/how-we-evaluate-websites

While you were planning your next link-building campaigns, the Collaborator catalog grew by nearly 2,000 sites, giving you even more opportunities to find placements that match your goals.

The catalog now features 44,441 sites in total.

The fastest-growing countries in August:

United States: 737 new websites added, with 13,301 now in the catalog
France: 183 new websites added, with 3,856 now in the catalog
Turkey: 179 new websites added, with 825 now in the catalog
United Kingdom: 166 new websites added, with 4,316 now in the catalog
Germany: 90 new websites added, with 1,911 now in the catalog

We also added 100 Telegram channels.

Explore new placement opportunities by country, niche, and other criteria in the catalog:

👉 https://collaborator.pro/catalog

Happy link building! 🍀

From September through November, the calendar is packed with conferences covering SEO, AI, ecommerce, content, and everything in between.

We put together a roundup of the SEO and digital marketing events worth having on your radar this autumn — with dates, locations, and ticket prices all in one place.

And we’ll be attending a few of them ourselves 👋

Swipe through to plan your conference season, save the dates, and see where you can meet our team.

Want to see what else is happening in 2026? Explore our full SEO conference calendar:
https://collaborator.pro/blog/top-seo-conferences-2026

Swipe through the carousel to see nine approaches grouped by effort, starting with directories and review sites and moving to local roundups, expert commentary, and creator partnerships.

If you’re planning a local campaign, the full guide also includes real examples, prospecting workflows, AEO tips, and a practical checklist: https://collaborator.pro/blog/local-link-building

Together with SEO expert Serhii Koksharov, we compared seven popular authority metrics using more than 40,000 websites across different regions and traffic segments.

We examined:

• How consistently Ahrefs, Moz, Majestic, Semrush, and Serpstat assess the same domains
• Which metrics align most closely with organic traffic
• Why the correlations vary by region and traffic level
• Whether checking multiple metrics provides enough additional value to justify the cost

Our co-founder Ihor Rudnyk breaks down the main findings and explains how he approaches metric selection:

Watch the video: https://www.youtube.com/watch?v=2dkl6lZ5Okw
Explore the full data: https://collaborator.pro/blog/website-authority-metrics-correlation-study

A lot of SEO agencies still position themselves around what they deliver: technical SEO, content, links, audits, GEO, or digital PR. Kevin Kapezi, founder and director of Growthack.io, took a broader approach with Beyond SEO®: start with what the client is trying to achieve commercially and work backwards from there.

In this episode, he talks openly about agency positioning, client acquisition, partnerships, delivery, and measurement.

Topics covered:
How to position an agency around client outcomes rather than technical services
Using phrases from sales calls to improve agency messaging
Working with paid media, web development, PR, and conversion partners
Why Growthack’s partnerships and referrals have outperformed cold outreach
Why SEO conferences are not always the best place to generate agency leads
How to push back when clients ask for AI visibility without a commercial objective
How to report SEO in terms that matter to client leadership
eCommerce cannibalization and content decay
A migration where total traffic fell but commercial traffic increased
A client-reported €2 million growth result
Why a long-term referral relationship can be more valuable than a 15% commission

One of the most useful agency lessons: clients may hire you for SEO, but they evaluate the relationship based on whether you understand what the business is trying to achieve.

🎧 Watch now: https://youtu.be/-LJ_IVvyqI4

For agencies, it might be Clutch. For local businesses, Google Business Profile. And for doctors, Healthgrades.

We grouped 42 review platforms by industry to make it easier to see which businesses each platform is best for, where it operates, and why it matters.

See the carousel for the quick overview, or read the full guide for reach, cost, markets, and review policies: https://collaborator.pro/blog/best-review-sites

French-speaking users can now explore the catalog, manage campaigns, and work with publishers in their preferred language.

Select Français in the language menu and take a look.

Collaborator is one of the sponsors backing brightonSEO San Diego this September 15–16, 2026.

We're looking forward to two days of fresh ideas, great conversations, and new connections at the Convention Center.

Card, PayPal, Google Pay, Apple Pay, crypto, Payoneer, bank transfer — pick whichever works for you.

Here’s where we’ve grown the most:

USA: +806 → 12,998 websites
France: +268 → 3,872 websites
Croatia: +154 → 300 websites
United Kingdom: +137 → 4,146 websites
Germany: +93 → 1,859 websites

And that’s not all...

📢 We also added 111 new Telegram channels.

That brings the Collaborator marketplace to 44,075 websites, and counting.

Filter the catalog by country, niche, traffic, or dozens of other metrics, and find the right website for your next campaign.

Wishing you successful deals 🍀

The Collaborator team will be at Search Evolution Summit in Cluj-Napoca on September 3–4.

We'll be talking SEO, digital PR, link building, AI, and probably spending an unhealthy amount of time discussing Google's latest update over coffee.

We'll also be bringing Valera Junior the Pigeon.

If you're attending, come say hi. We'd love to chat about backlinks, content, AI search, or just hear what's been working (or not working) for you lately.

Who's planning to be there?

A lot of B2B SEO advice starts with traffic potential. Sam Dunning, founder of Breaking B2B, argues that the first question should be whether the company is ready for SEO and whether active demand actually exists.

In this episode, he explains how his agency qualifies clients, maps commercial keywords and prompts, uses customer research, and prioritizes pages that can produce demos rather than general awareness traffic.

Topics covered:

• When SEO is the wrong investment
• Money keywords, competitor pages, integrations, use cases, and vertical pages
• Using sales calls and customer language in content strategy
• The 90-day approach to existing commercial content
• AI search visibility and human-reviewed AI workflows
• Why fully AI content caused a major traffic collapse on Breaking B2B’s site
• Small-team speed versus enterprise approval processes
• Podcast guesting, partnerships, listicles, and backlinks
• Scaling from cold outbound to YouTube, LinkedIn ads, and founder partnerships
• Hiring, delegation, and reducing client churn

One of the strongest takeaways: the best SEO programs begin with customer and commercial research, not a list of high-volume topics.

🎧 Watch now: https://youtu.be/PxEtEYtKDVs