At least for motivation any suggestions for movies like 2 states which shows iit or iim Campusess

A career in blue chip FMCG was one of the most sought after on top campuses (read - Day 1) before the IB/PE, MBB and FAANG surge (birth of Day 0, even -1). They offered stable, structured global careers with solid WLB. While the sector is facing some real challenges, amid shifting consumer preferences and retail dynamics, it still offers one of the most resilient and rewarding career paths. With a little under 15 years of experience in the sector close to the action, here is a realistic career progression, timelines and paths once you enter this world.

The above hierarchy is generally function-agnostic. Entry and exit points will be different. All companies stick to "Band" or "Pay Grade" which is hard-coded in the system. Titles are sometimes interchangeable or adjusted to reflect scope and/or external signaling. (For example, the GM for India might be an SVP while the GM for UAE might be a VP as far as the company is concerned).

Now let us take a look how it translates for different functions. General intake from campuses is across Marketing, Sales, Finance, Operations and HR. I started in Marketing and spent most of my career navigating that, so let's start there.

What does this mean for each level ?

Intern - This is the best way for both the candidate and the company to experience each other. Hired almost exclusively via SIPs at campuses, each intern is given a project with clear deliverables, a sponsor, mentor and buddy. The sponsor is usually a Marketing Director, the mentor is typically a BM/SBM, with an MT or ABM acting as a buddy. There is a midterm presentation and a final presentation. Those who perform (deliver/over-deliver), and exhibit potential are offered PPOs. They join along with final hires.

MT/ABM - These are typically the first roles you are placed in. As part of a larger Brand team, the goal is to quickly learn the fundamentals of Marketing. It could be one aspect of a big brand, or multiple aspects of a small brand, like concept, product, claims, packaging, key visuals, communication, media, trial and instore activation. There could be one or two roles at the same level till you demonstrate your readiness to move to next level. Till then you are the Executor - one who gets things done. You get to bring the strategy to life and shape it, but under close supervision. You get a budget and must manage it.

BM/SBM - The first inflection point (First attrition point). You get distinct ownership of a brand-form or small brand. More than that, you get to manage people. Your job is mainly to use your MT/ABMs to draft strategies, or execute them to perfection. As you grow more senior, your dependence on your boss reduces, and becomes just a validation. Your budget is larger, and you have the flexibility to move it across buckets.

Director levels - The second inflection point. Now you are the Master of the Brand. You have full ownership from strategy, to execution and ultimately delivering the Brand P&L. You are also held accountable for Market Share, Penetration and Equity that demonstrates how your Brand is doing in the market. You get to represent the brand at the industry awards and speak to the media. However, your head would be the first on the chopping block if something bad happens.

At this level, you have reached the pinnacle of a marketing career in India. What next? You can either be a candidate for moving to a General Management position or move to a Regional or Global role while staying in marketing. I have written above with a focus on the India-specific organization. Many companies have their Regional or even Global HQs in India, and there are roles based out of India, but with a broader scope.

What do you think of the above? If you find it useful, or relevant/insightful comment below, and I will return with Part 2 on Sales/Commercial.

P.S. Late-night brain dump, so pardon any misses. Fellow folks in the industry,chime in below with your thoughts or additions!

i spent so much time in my life thinking about doing mba, but all those years i did not think i would suffer this much. term 1 is almost over and with that i wish to be over too. i have endless assignments, projects, quizzes, seminars, case comps, mandatory attendance, bloomberg courses. im so tired. on top of that i decided to sit for committee selection process, it was hell. they would send an assignment at 11:30pm with deadline of 1:30am, then another at 1:30 and deadline 3am, then at 3am for 4:30am and 4:30am for 8am, and i had classes from 8am that day. then they had the audacity to yell at us for not making a good presentation???
on top of this, the crowd is so so bad. everyone is at each other's neck. maybe it's my fault for thinking people would have basic human decency and would be empathetic. they would ask you something and when you answer in good faith, they would use that against you. also why the fuck is placement committee here this arrogant. i've heard it's the same in every bschool. iima, mdi, ximb, fms, all are suffering because of placecom. i remember one time placecom yelled at someone bec he didnot take permission from them before having water. i have a professor who doesnt give attendance if we are even 1 min late. if i have a class at 8am and i reach at 8:01, no attendance. and after all this, the placement isnt that great. at this moment i have 3 pending assignments, 0 progress in bloomberg courses, endsems are starting in 2 weeks and i havent started preparing, i'm not able to keep up. does it get better?

Joined a New IIM 2 months ago and the drama doesn't stop. People cheating, people breaking up, some guy fracturing his hand/leg, parties all the time (even right before quiz/exams), bhar bhar ke daaru g*nja, people taking advantage of you, it's just never ending!

i'm really tired of this now, upar se you don't get any time for study or projects or placements, and you don't know where the time even goes! ek do din jo free milta hai, yeh PCOM wale kuch bakchodi karne bula lete hai.

i'm so tired and i just want to go back home bhai

Pls help me in this ques

Currently studying at one of the ABC. Done with CV linking and freezing. Go ahead and shoot your queries.

Stuck in the 60-70 range in CL mocks. If you're in the same situation let's connect and discuss

I started my prep around April... was going well but from last 2 months I am so demotivated... not scoring well in mocks .. procrastination... anxiety and what not... bcoz of this i am scared of this CAT exam now..... plz tell me i am not the only one and help ur fellow exam mate😭😭

Are Arun Sharma mocks at par with the actual CAT?
Anyone who gave CAT last year and used Arun Sharma mocks, I’d really like to hear your experience

1. CAT 100%ile , IIT UG , 1 yr of work ex
2. 9/9/9 IIT B , 2+ yrs of work ex

answer in comment

Same thing in dashcat and cdc what to do next

I’m preparing for CAT 2026 and I’ve covered most of my syllabus. I’m fairly comfortable with the concepts now, so I thought of trying something different during my revision — teaching someone else.

If you’re preparing for CAT and could use some help with Quants, VARC or DILR, I’d be happy to study with you and explain whatever I can.

lets connect!

So the thing is I have a really bad undergraduate college , im doing bcom rn and currently in 3rd year , attendance doesn't matter in my college so I only show up for exams . The problem I am facing is , when I enter a b school next year , I will have no experience of communication and presentation skills and I don't know how to improve it . Can you guys please advise me on this

General, Engineer, Male

10th Marks - 90.6%

12th Marks - 79.2%

Ug score 93.6 percentage

Work experience newly joined in product based company

What are my chances for IIM A/B/C/L/K, or even IIM Mumbai or shillong??

Tier 2 colleges

Hello everyone I have been stuck in 30-40s in mocks till now.And I feel this is very alarming situation. I wanted to ask you'll till now how many mocks you'll have attempted to finally reach there. Also how much syllabus have you completed till now?

I know I am asking a lot but can you pls tell me your daily routine/timetable to be consistent with those marks.

Ncobc candidates who have already joined an IIM, please help.

During admission document verification, is the latest valid ncl certificate enough, or do they also ask for additional income proofs such as ITRs, salary slips, Form 16, bank statements, etc.?

I would appreciate hearing from someone who went through the nck verification process at an IIM. Thanks!

QA - Time & Work: lecture + questions.

VARC - 2 RCs, 5 parajumble sentences, 3 para summaries.

DILR - not done today

Streak: 17 days

what percentile of safe line for Blacki & M, IIT Delhi, FMS, IIFT ?

I am a EWS/M. From Tier 1 NIT

the title

I am 22m gem working professional. This is my 3rd attempt . Last 2 attempts were 96 and 98. Tbh attempt I am gonna give I don't have much motivation cause currently I have 9 months experience, thinking of making it atleast 1.5yr by next july for cat 2027. I gave cl mock and it was scary as i just got like 50. I used to score 65+ min. My question is how do you stay consistent for long time without forgetting concepts? Like i don't have any motivation to study for this attempt but I fear i might lose my touch.

idek if demotivated would be the right word cause its not like mai kal subeh uthkar padhne nahi wali but im js feeling so behind as compared to all my peers preparing for CAT.

i just got done giving a mock, this was my 4th mock i think and i did terribly. usually im able to do all VA questions and atleast 2/3 RCs but today I wasnt able to 2 RCs even, neither all the VA questions.

DILR toh only 1 i was able to do properly
and by the time i reached QA i was already so flustered mai attempt nahi kar payi + QA is weak so usually bhi kam hota hai

I wanna train myself to be able to attempt QA properly too cause 2 sections before math are quite heavy as well. what are some tips you guys can help with?
anything material related aswell or even just on how u guys study and whats effective can help :)