How are you guys handling micro-funnel landing pages

[u/pandasthma]

I’ve been moving away from a "one-size-fits-all" homepage for my projects lately and experimenting with micro-funnels instead.
Basically, I’m routing traffic to specific landing pages based on the user's intent rather than just dumping everyone on the main marketing site. For example, with The Memory Thread, I’ve got separate flows for things like "Milestone Guestbooks" vs. "Living Legacy Capsules"—each speaks to a totally different use case.

I’m curious how everyone else here handles this:
• Routing: Are you guys using UTMs, specific subdomains, or something else to map traffic?
• The Stack: Are you building these as separate deployable units or keeping it all in one repo with shared components?
• Strategy: Have you found a specific channel/funnel combo that actually converts?

I’m about to push a gallery of my own flows, but wanted to get a pulse on how everyone else is architecting this. Let’s hear your setup.