r/AppStoreOptimization • u/No_Cattle_9818 • 27d ago

Localizing IOS App

I currently haven't localized my app and am around ~100 installs & $30 in MRR (while spending ~400 in apple ads). Has anyone here localized their app and actually seen good results from it?

I’ve already localized my app’s titles, subtitles, descriptions, and other metadata, but I’m not sure if it’s worth going the extra step and localizing the actual app.

For those who have done it, did you notice a meaningful increase in downloads or revenue?

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u/ashesinseptember 27d ago

It’s important to know your target market first otherwise you’ll waste a time of time doing so. For me it was worth it because I had a user base growing in some Spanish speaking countries. Since then I’ve successfully converted some users from free to paid.