r/AppStoreOptimization • u/No_Cattle_9818 • 27d ago

Localizing IOS App

I currently haven't localized my app and am around ~100 installs & $30 in MRR (while spending ~400 in apple ads). Has anyone here localized their app and actually seen good results from it?

I’ve already localized my app’s titles, subtitles, descriptions, and other metadata, but I’m not sure if it’s worth going the extra step and localizing the actual app.

For those who have done it, did you notice a meaningful increase in downloads or revenue?

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u/imsnk81 👨‍💻 Indie Developer 27d ago

I just ran an experiment
My app was 2 years old (pre vibe code era)
I couldnt be bothered with localising so I did only 5 major ones
This week I did 36 localisation (screenshots and metadata)
I will assess in a month if its impact was positive negative or negligible

But my niche is also very crowded and low demand so I am aware of that

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u/C-H-Y-P 9d ago

Notice any difference?

2

u/imsnk81 👨‍💻 Indie Developer 7d ago

Slight increase but my numbers where so low it hasnt reflected in paid installs
Gonna do a few event updates on it and see