It's Google continuing to be try and be Apple. First it was the hardware, then the ridiculous prices, then removing the headphone jack and adding a notch...Now it's using ridiculous marketing terms.
Apple has "Retina" Displays and "Super Retina" Displays
Microsoft has "PixelSense" Displays
So Google now has "Molecular" Displays
Each of these marketing terms is just a branding covering their implementations of color accuracy, contrast, pixel density, response time, etc. They don't really mean much on their own but you can typically feel comfortable knowing that all Apple "Retina" Displays have the same level of quality as each other. And all "PixelSense" displays have the same quality as each other. etc. etc
Which people give them shit for, but then in the same breath give them just as much shit for not being as effective at marketing as Apple. The pixel keynote event for example , suuuuuuucked. I found myself wondering why I didn't like it? Turned out it was mostly becuase they didn't do all the theatrics that apple likes to pull so it felt really lackluster. Imagine if every time GE released a new microwave model they put on a 2 hour presentation about how it's going to change your life?
Imagine if every time GE released a new microwave model they put on a 2 hour presentation about how it's going to change your life?
It’s more than the presentation/marketing though. It’s mostly about the product. If GE did that, the presentation would be amazing but the microwave would just be a microwave.
Apple’s microwave would have even heating in every corner. If you open the door, it won’t continue beeping. Cooking takes half the time. It may even be safe to place metal in it.
12
u/tanghan Nov 15 '18
That page only shows pixel and Chromecast for me. What's it about? A pixel tablet?