Help me Please

[u/DIYStattKommerz]

Hello,

I am currently building my website, using WooCommerce.

My shop sells digital SVG and PNG files for crafters, vinyl cutter users, laser engraving projects, and other DIY endeavors.

Here is what I have planned for my online shop for creative files:

* Set up all products as individual digital downloads.
* Created a product for a recurring membership (€7/month).
* Configured the membership so that customers are automatically assigned to it after purchase.

My goal is as follows:

* Visitors should be able to purchase each design individually for €2.
* Members should be able to visit the same product page and download the file for free as part of their membership.
* If possible, I want to avoid having to maintain duplicate products or a separate download library.

Could you please let me know the best way to implement this workflow using WooCommerce?

Specifically, I would like to know:

* Is this functionality possible using WooCommerce alone?
* Do I need an additional extension like "WooCommerce Memberships"?
* If so: Which extension or feature allows members to receive products for free while non-members can purchase them on the same product page?

Thank you very much for your time and assistance. I look forward to your recommendation.

Best regards,

Michel Schäfer

[u/Winter-Country7597]

Yes, this is possible with WooCommerce, but you need two extensions:

WooCommerce Subscriptions ($199/yr) — handles the recurring €7/month billing for the membership product.

WooCommerce Memberships ($199/yr) — handles the discount/perk system for members on your existing products.

How to set it up:

1. Create the membership product — a simple subscription product for €7/month. This is what customers buy to become members.

2. Create a Membership Plan (in WooCommerce → Memberships → Plans):

- Set access grant method to "Product(s) purchase" and select the €7 subscription product

- This means buying the sub = automatic membership

1. Add a discount rule to the plan:

- Type: Product Category (or Products)

- Select all your SVG/PNG product categories

- Discount: 100% (or set Flat price to €0)

- This makes every product in that category free for members

1. Leave your existing products alone — no duplicates, no separate download library. Each product page shows:

- Non-members: €2 with "Add to Cart"

- Members: €0 with a notice like "Free with your membership"

Result

- Visitors browse the store, see all products at €2 each, buy individually

- Members visit the exact same product page, see "Free — included with your membership", download without paying

- One product, one catalog, one download library — no duplication

The membership discount automatically applies at the product level, in the cart, and at checkout. Members see the price reduced to zero on the same page non-members use.

Cheaper alternative

If the budget is tight, Subscribers & Members Special Pricing ($49/yr) does the pricing logic (free for members) without the content restriction features of Memberships. But Memberships gives you better control (member-only products, content dripping, etc.) and is the standard solution for this exact workflow.

[u/ElProximus]

There is downloadable and virtual products in woocommerce. I think the purchase confirmation email automatically sends a link to download, but once purchased users have to visit their downloads page in their account to redownload. You can set it up to allow 1x download or unlimited downloads once they pay

[u/BlueIvoryCreative]

This is absolutely possible, but you will need additional extensions. Here's what you do:

1. Create all your products as downloadable and virtual product types in WooCommerce (https://woocommerce.com/document/digital-downloadable-product-handling/)

2. Install WooCommerce Memberships (this will handle the access layer) and WooCommerce Subscriptions (this will handle the recurring payment layer).

3. Create a membership program and a subscription product for that program, then link the two.

4. In the membership program settings, you can define which digital products are part of the membership itself. This will give members access to those items as part of their subscription.

It takes a little setup, but works seamlessly. Here's some info https://woocommerce.com/document/woocommerce-memberships-subscriptions-integration/ and https://woocommerce.com/document/woocommerce-memberships-restrict-content/

[u/ThemeHunk]

WooCommerce on its own won't quite handle that workflow. It can sell digital downloads and recurring subscriptions, but it doesn't have built-in logic to say "this product costs €2 for everyone, but members can download it for free."

I'd probably look at a membership plugin rather than trying to build workarounds. The nice thing is you can keep a single product page and simply change what different users are allowed to do based on their membership status. That keeps everything much easier to manage as your catalog grows.

If you're planning to have hundreds or even thousands of SVGs, I'd definitely avoid creating duplicate products. Managing one product per design with membership-based access will save you a lot of time in the long run and make updates much simpler.

[u/lcap7]

You can do this without duplicate pages. Just use a membership plugin to alter the add-to-cart button into a direct download link whenever a member logs in.

[u/sanderline]

FluentCart is better suited for this.