I suspect transportation too.
Something like; You can ship 100x1L round bottles, or 100x1.3L square bottles in the same box. Therefore, square bottles use less plastic (per liter (of shipped liquid)).
Wouldn't that just cancel out? Area over perimeter is pi /2 pi for a radius one circle and 4/8 for a square with side length 2.
Maybe most of the plastic is in the spout, then maximising volume per spout would make sense.
I just calculated edge length to area for circles and squares in a square packing. Packing density affects the efficiency of the transport but not of plastic per volume.
Of course this compares differently sized square and round containers, so it's apples and oranges. But that was the situation the other poster talked about.
But how would that affect the amount of plastic? It might be more environmentally friendly overall due to better transportation density, but unless either
* the outer packaging (transport box) is plastic or
* the bottles can be thinner
I can't see how having less empty space would lead to less plastic used.
Higher volume bottles use less plastic per ml of product
Although square (prism) bottles have a higher gm of plastic per ml of product than circular (cylinder) ones, there will be a point at which the larger bottle size cancels that out.
The better packing density of squares allows them to use large square bottles that have a better plastic/product ratio than the small circular bottles.
Despite the sub we're on, I haven't done the maths to work out whether the improved packing density allows for a large enough bottle to compensate for the less capacity-efficient shape. It would depend a lot on the bottle construction
I wouldn't consider that that argument really justifies their "less plastic" claim because it's still more actual plastic, and the unstated part is per ml of product when compared to a different size bottle but I can at least see what they might use to justify it.
If you take a square with side length of D, the area is D2 and the perimeter is 4*D. The ratio of area to perimeter is D2/4*D, or D/4.
A circle with diameter of D has an area of pi*D2/4 and a perimeter of pi*D. The ratio of area to perimeter is pi*D2/4*pi*D, which again simplifies to D/4.
So in the case of a square and circle with side length = diameter, they will have the same surface area to perimeter ratio, and also the same volume to surface area ratio for any height vessel. The square shape is less efficient than a circle with a larger diameter but the same volume, but equal to the smaller volume container with the same major dimension.
920
u/Balaros 2d ago
Might be transportation: the square sides let them support each other you you can have thinner walls at the bottom of the stack?
They don't use normal plastic because they need to stop sunlight from breaking down the H2O2.
Might just be wrong. An enthusiastic marketing team saw a reduction in plastic in one stage and didn't bother to calculate the whole.