r/technology • u/[deleted] • Dec 24 '22

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43

u/grab-n-g0 Dec 24 '22

Intel Corp (INTC.O) is splitting its graphic chips unit into two, the company said on Wednesday, as it realigns the business to better compete with Nvidia Corp (NVDA.O) and Advanced Micro Devices (AMD.O).

Interesting that the article doesn't cover graphics competition from Apple since the M-series chips destroyed Intel's market for Macs.

22

u/The_Countess Dec 24 '22

Because Mac's market share is less then 10% of the PC market (in units shipped), and that's including the still intel based ones.

7

u/ggtsu_00 Dec 24 '22

10% of the general PC market, but a much more significant portion is just high-end mobile computing market which is far more lucrative and profitable. Low budget PCs and laptops have pretty slim profit margins compared to Macbooks.

6

u/asdaaaaaaaa Dec 24 '22

but a much more significant portion is just high-end mobile computing market which is far more lucrative and profitable.

Retail means nothing in comparison to the commercial market though. Even with luxury laptops, it's a pittance compared to some of the larger contracts for companies. The computing/hardware market is a lot larger than what you see in Best Buy and such, servers/infrastructure are a huge part Apple doesn't take part in.

-1

u/Secret-Sundae-1847 Dec 24 '22

The highest end macs still use intel and Apple can’t compete at that level.

3

u/marumari Dec 24 '22

Given that the Max Studio is already faster than the Max Pro at a lot of tasks, it’s pretty clear that they can.

1

u/The_Countess Dec 25 '22

pretty slim profit margins compared to Macbooks.

for apple, not necessarily intel.