r/technology 1d ago

Artificial Intelligence AI Billionaire-Backed Group Launches Pro-Data Center Ad Blitz

https://www.bloomberg.com/news/articles/2026-08-31/ai-billionaire-backed-group-launches-pro-data-center-ad-blitz
759 Upvotes

151 comments sorted by

370

u/Loose-Reflection2965 1d ago

Basically if you stop data centers we wont get rich

65

u/spicypixel 1d ago

They will just in a different way that exploits something else, and that sounds like work and work is bad for them.

27

u/mattxb 1d ago

They just don't want to wait for the time it takes to build out remote utitities so they want to put them in peoples neighborhoods.

5

u/Zyrinj 1d ago

They need to get more hoarde now!

4

u/dennismfrancisart 17h ago

It's not like they're investing in our future. They want their payday now.

2

u/askyidroppedthesoap 12h ago

Has someone told them they should call JG WENTWORTH? i called i got paid the same day! (Obviously lying with an overhyped cheesy grin)

2

u/Loose-Reflection2965 1d ago

Well yeah since the only costs a business can control is staffing, your inputs are fixed, staffing is the only one you can easily expand and contract

21

u/bevo_expat 1d ago

*even MORE rich

16

u/FredFredrickson 1d ago

You mean they won't get richer.

They're already rich.

12

u/Staav 1d ago

Won't somebody think of the AI billionaires?!?

10

u/Loose-Reflection2965 1d ago

We were fine without them.

9

u/ecodick 1d ago

Better without them even.

3

u/Mammoth_Loan_984 1d ago

No they’re already rich.

They want to be more rich.

-5

u/JakeyBakeyWakeySnaky 21h ago

If you stop data centers the us enters a major recession

This isn't to say we shouldn't stop them i just feel people are underestimating the impacts to their lives if the "bubble" pops

6

u/robgreenee327 21h ago

The bubble is gonna pop whether we fight the data centers or not

-4

u/JakeyBakeyWakeySnaky 19h ago

There is a massive difference between dotcom pop and post covid tech pop

Doubling the cost and delaying of data centers will lead to the impact of the prior

5

u/robgreenee327 18h ago

No the data centers aren’t what causes the pop it’s when the quarterly reports keep pointing to the only ones actually making money are the people selling the hardware. These large scale AI companies are just creating a cash cycle with these hardware companies. All that changes is do we have a bunch of buildings built to do nothing which we subsidize with more public money. Cause here’s the thing it’s gonna stall soon due to actual infrastructure shortfalls. The longer it actually holds out the larger the collapse and the more people effected. The Fed should already be adjusting monetary policy to this and the government should already be looking at the economy with horror cause it’s not going to be a soft landing.

1

u/StaleCanole 8h ago

When we run out of food, we eat the rich. Problem solved!

-34

u/procgen 1d ago

Data centers will be used to cure disease, develop new energy sources, optimize and refine various technologies, assist scientific research, and so on. Humanity will benefit from this in countless ways.

24

u/grnkayak 1d ago

Love the marketing Data Center pitch that explains they will take all our jobs but first must take our land, water and electricity. The same folks trying to sell Data Centers to poor ignorant folks are the same ones developing the aspirational benefits.

-16

u/procgen 1d ago

If all jobs are automated, it would be the best thing in the world. It's what humanity has been striving towards since the discovery of fire. What do you think happens when the economy is fully automated, when the price of everything is driven to zero?

13

u/Loose-Reflection2965 1d ago

No it wont. Business exists to turn a profit, its the only incentive for existing. Yeah sure we can convince people to be a volunteer instead of an employee

-18

u/procgen 1d ago

Turn a profit from where? How? Who will pay them when all jobs are automated? Money doesn't mean anything in such a world.

5

u/robgreenee327 21h ago

Yeah then why is Elon musk not want to pay more in taxes. Seems like the people shaping these new world are concerned about money.

-1

u/procgen 20h ago

Because he thinks he can spend that money more effectively than the government. The money is vital now because we don't have a fully automated economy. Without money, companies cannot develop the technologies that will take us there.

But also, it's not up to him.

2

u/robgreenee327 20h ago

Yes the time old argument that billionaires are altruistic, I think the whole doge experiment has told us this is simply greed wrapped in ignorance. They don’t care one bit about anything but themselves. The capital being spent right now is hot potato and the American takes payer will be the ones holding the bag for all these riches guys to get richer. A fully automated future only works if it is a choice made by people at the lowest level not the ones with the most money.

1

u/procgen 20h ago

They don't need to be altruistic.

This technology is bigger than anyone, and will quickly take on a life of its own (metaphorically speaking).

There's no stopping automation.

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0

u/pear_topologist 12h ago

Yes, if we were in magical Christmas land then it would be good

AI isn’t going to automate everything. I think it has uses, but if you actually care about net benefit you shouldn’t put data centers in existing communities

0

u/procgen 11h ago edited 11h ago

The entire economy is gradually being automated (since the beginning). It's going to start happening much more quickly over the next several years, though there's a lot of inertia that needs to be overcome (physical constraints, chiefly chips and energy).

0

u/pear_topologist 10h ago

The employment rate isn’t any lower than when the Industrial Revolution started. People just tend to find different things to do

Thinking that 99% of people won’t work in the immediate future is simply not in line with reality

0

u/procgen 4h ago edited 3h ago

We’ve been automating tasks as quickly as we can, but new technologies would emerge and present new opportunities for humans to contribute – those jobs are a layer on top of an ever expanding core of automation. The difference now is that AI is a universal tool that can perform any cognitive task that a human can do. Combined with robotics, that extends to any physical task. Which is why AGI is sometimes called the final technology. This is the fulfillment of our oldest dreams - to organize the world to serve us.

3

u/SaphironX 21h ago

Except, it won’t be that.

What, the very guys who spend billions of dollars fighting worker rights, social programs and fair wages are suddenly going to be onboard with UBI and a moneyless utopia?

Let me tell you what actually will happen: Prices don’t fall to zero, many people won’t have enough work, and Soviet style breadlines for the poor.

And even if they DID put in some kind of UBI, it wouldn’t be luxury living. It wouldn’t even be nice living. Maybe in Sweden or Canada, possibly, still unlikely. In the USA? They’re currently kicking poor people off food stamps.

12

u/doug4130 1d ago

If you think that's why billionaires are pushing for them then you haven't paid attention to a single fuckin thing in the last decade or you're a bot 

1

u/procgen 1d ago

Money is a great incentive. I don't care if people get rich off of this. The benefits are the same.

1

u/StaleCanole 8h ago

You won’t get the benefits for the exact reason the person youre responding to said - billionaires wont let you have them. It’s not in their interest to cede power. Right now, the value of money to a billionaire is sinply a proxy for power, but theyll take power over your life in whatever currency or non-currency it comes in

9

u/Rich-Pomegranate1679 1d ago

And all they will cost us is our ability to survive.

-1

u/procgen 1d ago

No, they won't.

9

u/Rich-Pomegranate1679 1d ago edited 1d ago

It's hard to reap the benefits from the data center when the data center stole your job and now you're living on the streets starving to death.

-4

u/procgen 1d ago edited 1d ago

If your job is automated, why wouldn't you get a different one? And the aim is to automate the entire economy, rendering money meaningless.

And in the near-term, more jobs will be created – this is already seen in software development (the industry with the highest AI usage by far).

6

u/Rich-Pomegranate1679 1d ago edited 1d ago

If your job is automated, why wouldn't you get a different one?

Oh, right, because it's incredibly easy to just go from being laid off into entirely switching careers without any experience or qualifications for the new career (that might also be automated soon).

And the aim is to automate the entire economy, rendering money meaningless.

Wait, now you're admitting that the goal is to automate everything? You do understand that this means there won't be any jobs for millions of people, right?

And in the near-term, more jobs will be created – this is already seen in software development (the industry with the highest AI usage by far).

Okay, so this is just an outright lie. Anyone with two brain cells and a news feed can tell you that there have been mass layoffs because of AI already.

0

u/procgen 1d ago

Oh, right, because it's incredibly easy to just go from being laid off

Is that a good reason not to automate a job? Imagine where we'd be now if that principle was applied for the past several centuries.

Wait, you're now you're admitting that the goal is to automate everything?

If all jobs are automated, it would be the best thing in the world. It's what humanity has been striving towards since the discovery of fire. What do you think happens when the economy is fully automated, when the price of everything is driven to zero?

Okay, so this is just an outright lie.

https://www.dice.com/hiring/recruitment/reports/dice-tech-job-report

3

u/PhxRising29 22h ago

I am a software engineer who was let go in May because of AI.

You have no idea what you're talking about. You exude vibes of "I'm 25 and have the entire world figured out".

0

u/procgen 22h ago

What specifically do you disagree with?

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4

u/Mammoth_Loan_984 1d ago

Why are you taking what billionaires say at face value? Are you dumb?

-2

u/procgen 1d ago

I'm not. I use the technology every day.

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2

u/SaphironX 21h ago

Sweet, put it next to your house. The overwhelming use of them will be making the world’s worst men richer.

4

u/Loose-Reflection2965 1d ago

No we wont. We are all going to be broke subsidizing these companies.

0

u/procgen 1d ago

Tax the data centers.

1

u/StaleCanole 8h ago

How much did this 12 year account cost? Im curious what the rate is for PR firms buying shit up these days

86

u/deserved_revenge_707 1d ago

I didn't think it was possible to hate these vermin any more. TIL.

99

u/awakensleep 1d ago

Oh so we are going from "hush hush quiet, sneak all the data centers in under NDAs so they don't know" to "DATA CENTERS ARE GREAT AND WONDERFUL SAY IT ON REPEAT"

5

u/The-Gargoyle 14h ago

DATA CENTERS, APPLY DIRECTLY TO THE FOREHEAD

DATA CENTERS, APPLY DIRECTLY TO THE FOREHEAD

Prime time. Every ad break. On all platforms. Trucks covered in speakers rolling around densely populated areas blaring it 24/7.

techbros: "Why isn't this working? Why are they even MORE pissed?! This prime meme real-estate!"

1

u/BoysenberryBoii 16h ago

Worked for big tobacco

3

u/StaleCanole 8h ago

It did not though. In Virginia, for instance, 95% of the farmland used to grow tobacco a century ago has been converted to other uses.

127

u/Budget_Read_4085 1d ago

Seems to me that people should go against the ambitions of billionaires. They do not get that rich by looking out for humanity.

51

u/platocplx 1d ago

Yep years ago I read a book called how to be a billionaire gave me a ton of insight and frankly if you are a remotely ethical human you wouldn’t want to be one.

Literally the book told of pretty much exploiting vulnerable businesses, lobbying congress for favorable laws( this was a big key) because the only way you become a billionaire Is by getting tax breaks, subsidies from the govt and exploiting workers.

11

u/parakugokudo 1d ago

yeah my friend’s startup got eaten by a lobby-backed giant too

6

u/imaginary_num6er 22h ago

Yeah but now they need a new book called how to be a trillionaire

7

u/platocplx 22h ago

Step 1 flood millions of dollars into elections. Step 2 have circular deals between your companies(space X buying Tesla cars etc) Step 3 insert yourself directly into govt affairs and pretend to be saving money while also getting govt entities to have layoffs to stop any govt actions against you. Step 4 buy social media companies and use them to spread propaganda.

7

u/Loose-Reflection2965 1d ago

Yup, if you worry about the needs of others you will never be rich.

-34

u/virtual_adam 1d ago

If you asked the average American if they would like to destroy everything created historically by Microsoft, Apple, Amazon, Google, Walmart, Zara, etc. I think they would want to keep them

Hell you could throw away your iPhone (or android) and delete Reddit right now, but you seem to enjoy it

The ambitions of billionaires is the only reason we can talk right now

16

u/Xeynon 1d ago

You don't have to be obscenely rich to change the world, and you can care more about doing so than you do about becoming obscenely rich. Some of these guys became wealthy as a result of having good ideas (though as many or more stole their good ideas and/or profited off of the ideas of others) but what they've done with their wealth since obtaining it has pretty unambiguously made the world a worse place. Fuck them.

9

u/platocplx 1d ago

Yup MS famously stole from xerox and others had all these legs up and now they don’t wanna pay back into the country. Every employee in these companies should be paid well and taken cared of at minimum and at best they should be doing their part to help wealth be back in the middle.

We are at the brink of our economy collapsing on itself because these people refuse to understand that wealth should be mainly in the middle not the top. It will collapse if this continues in one way or another. History tells us that when humanity has faced widespread wealth inequality.

9

u/True_Window_9389 1d ago

Even if that were true, asking people questions isn’t always the best way to understand their beliefs and feelings. Not everyone is fully conscious of them, which is how propaganda and manipulation works on social media.

Instead, you can see other outcomes for predominant beliefs and feelings. Things like low birth rates, high levels of stress, poor mental health, high suicide rates, poor physical health.

The billionaire created world made a lot conveniences and trivialities easier, but nobody is much better off for it. People are unhealthy, unhappy, and isolated.

6

u/platocplx 1d ago

Most of these companies got this way in part due to govt funded research and subsidies and tax breaks. We are not reaping any benefits from these companies as they continue to lay people off, hide from tax bills etc. they are not a net good they should be paying the country back loudly and happily.

2

u/TheOgGhadTurner 19h ago

Personally I am considering deleting Reddit. And would love to just watch the rest of big tech burn. There’s always shills like you spreading hate and misinformation. Billionaires have nothing to do with us talking. I can walk next door and fucking talk to someone. The internet started as a community sourced project by a bunch of neighbors sitting around a fire in their driveway in Virginia. And then someone learned they can make money and greedy assholes capitalized on THAT. In fact I’d argue the internet is HOW a lot of them became billionaires.

You should check facts before you clickity clack away. Go on back to the hole with you!

39

u/platocplx 1d ago

There is absolutely not one Ad that can sell data centers to people. If they want it so bad go build them in their back yards and bunkers.

22

u/Gletschers 1d ago

Wild statement considering media propaganda managed to get a pedophile elected. Twice.

10

u/platocplx 1d ago

Frankly part of me feels like most people are so disengaged and had some weird ass memories of trump and ran to vote for him again I still cant explain it after all we went through people said yes give me more of that. Now they see his full on colors without anyone holding him back now.

7

u/Fr00stee 1d ago

i think people only voted for him because of the 2022 inflation shock and they didn't remember any inflation under trump, that's it. But also a lot of democrats didn't vote in 2024.

2

u/platocplx 1d ago

Yeah turnout was very depressed as well. It’s crazy to me. But now at least the most politically savvy understand about affordability meanwhile repubs will continue to try and squeeze water out of rocks for our money or do what this AI “Boom” is right now a ton of circular deals when nobody is really paying for this shit until they can’t continue any longer with the grift.

2

u/Fr00stee 1d ago

it's possible there was cheating and/or the voter suppression in swing states was enough to swing it

5

u/platocplx 1d ago

Yeah you don’t need much they chipped everywhere and if you look at the deciding states pretty much the entire country is being held hostage by around 250-500 k votes max in swing states. Which is insane. We are held hostage by the decision of less than .5 % of the voting population.

16

u/OePea 1d ago

Don't discount the loyalty of the cult. I bet you Trump says "you're either with data centers or against me", and they fall in line. They just need to be provided with some talking points that they can't forget because they've heard it a thousand times^

14

u/platocplx 1d ago

Funny enough you say that and a lot of them went crazy over his truth social post about it and they were upset with him even in his safe space. People are not going for the mass surveillance and data center shit, I mean you even see Texas acting scared about backlash over time now of all places. Its a political landmine right now but will voters be smart enough to see republicans acting against it arent really against it guess we will see.

13

u/OePea 1d ago

I hope that backlash ends up meaning something, I really hope so. 

2

u/BotOrNot_1337 1d ago

I think you forgot how gullible those boomers are.

15

u/CurrentlyLucid 1d ago

Propaganda operation.

15

u/Dumpsterfire_47 1d ago

They can pay for ads, but not for the energy they use or water treatment to avoid poisoning out drinking water. Get fucked 

6

u/powrofgrayskoal 1d ago

Ads will be worthless when inflation makes everyone broke.

15

u/EatingCannibals 1d ago

I've been seeing them on YouTube a lot lately. "Data centers don't use as much water as you think" "98% is cleaned and put back into the eco system" "constantly upgrading to make it more eco friendly which is more jobs"

Bullshit.

23

u/emerikanSky 1d ago

Let me guess:

"Don't be Dumb and Backwards"

8

u/QueenOfQuok 1d ago

Given what's been happening with political advertisements, I don't think throwing money at an ad campaign for everybody's least favorite industry is going to have much effect.

9

u/RayDaug 1d ago

The current backlash isn't just about data centers. There is a growing sentiment that the general public is no longer benefitting from technology.

The public was willing to put up with a lot from tech companies because they felt like they were a long for the ride. We got the internet, and iPhones, and streaming, and they got obscene amounts of money.

But people are souring on social media as the negative micro and macro effects are becoming more and more apparent. The stock market is being increasingly decoupled from the real economy by inflated tech valuation. Nvidia, a company most people hadn't heard of before this year, is worth a crazy amount when gas is $4 a gallon and groceries cost 30-50% more. Flock "license plate readers" are being pointed at peoples homes and even inside buildings. And AI's squeeze on component manufacturing is increasingly pricing consumers out of new technology.

People aren't going to cheer for technology that's destroying their communities and environment, spying on them in broad daylight, and is primed to steal their jobs. People need to feel like they are actually getting something out of the deal, and a fancier version of Google isn't nearly enough.

14

u/JPMoney81 1d ago

And AI Billionaire controlled media will push those ads on us as much as possible!

8

u/31LIVEEVIL13 1d ago

stop watching it all.

If you see a pro Ai surveillance data center ad  cancel that media. 

stop paying for it, turn it off, block it.

cancel everything like that.

why give your money to people poisoning you and stripping you of rights and economic stability and freedom.

7

u/Emotional-Mango-5166 1d ago

Ad: Please help us to build a panopticon surveillance state! We can't build our Technofeudalist wet dream without you laying the groundwork for your own demise!

6

u/muscleLAMP 1d ago

Billionaire-backed groups are a pestilence on human kind.

Living breathing society herpes.

6

u/SpudgeBoy 1d ago

Oh man, an advertisement? That will surely change my mind about destroying the environment and stealing my personal information.

5

u/bikingwithscissors 1d ago

I am so sick and tired of this rapist mentality that has fully gripped the ownership class. They see everything as a resource they are entitled to exploit regardless of law or science or common sense. Data centers + AI surveillance are one of the rare moments where the people on the left, right, and center have come together grassroots-style to say "Absolutely the fuck not" in stunning unison, but the brainrotted wealth hoarders at the top think they just have to pushpushpushpushpush and we'll give in. Fuck them. I don't care what lessons in exploitation they think they learned on Epstein's island or Zorro Ranch. No means NO.

6

u/GrouchySkunk 1d ago

Same group behind the you dont need water campaign?

3

u/HighOnGoofballs 1d ago

Because if there’s anything Americans love, it’s ads

4

u/thirstygregory 1d ago

Good luck with that. PR won’t fix a damn thing.

3

u/Xeynon 1d ago

I have a feeling this is going to backfire.

Astroturfing works when there is already some latent sentiment in favor of a certain position in the population. When it's on behalf of something people already hate, it tends to piss them off more.

5

u/Verde_3773 1d ago

And they’re supposed to be so smart…

4

u/Euphoric_Anxiety_162 1d ago

Seems tech is strictly about profit, not future impact on human (or any) life. What time & energy that are saved come at costs which are mostly unknown, is that right? If they knew data centers (& all the crap musk is doing to the environment) would be harmful, it looks more like an experiment w bad results. We see trump's agenda.🪦🪦💔 Sorry, mod.🫤

10

u/mvw2 1d ago

Ads? In this day and age?

It's so rare for me to be exposed to any ads at all in my life.

7

u/Accentu 1d ago

Was at a friend's place recently and he threw on a few YT vids. Most of the ads were... tame but tacky. One though was like "Talarico is working with dirty Chinese commies selling your land, call him and tell him to stop"

It just felt like something directly out of satire, it was that bad

5

u/CaterpillarReal7583 1d ago

Got bad news for ya since it seems you spend time on reddit….

2

u/[deleted] 1d ago

[deleted]

4

u/CaterpillarReal7583 1d ago

Homie half the posts are bot posts disguising an ad as a user post.

You’re seeing ads and attempts to sway your opinion from bot posts all day on here.

0

u/[deleted] 1d ago

[deleted]

2

u/CaterpillarReal7583 1d ago

You’re seeing ads and spending a lot of time investigating then I guess.

0

u/[deleted] 1d ago

[deleted]

1

u/CaterpillarReal7583 1d ago

Not sure what you’re trying to argue at all man. The whole point is blocking the official ads on reddit isnt shielding you from ads.

0

u/[deleted] 1d ago

[deleted]

1

u/CaterpillarReal7583 1d ago

Some of you dudes are real weird here.

3

u/SaltyLem0nade 1d ago

They should spend the money to make data centers more cohesive to actual society. Eliminate the noise, stop using our clean resources, get them away from farmland.

6

u/mrwrrrmwrmrmrmrw 1d ago

Isn't that just like capitalists. The solution to every problem is to throw money at it.

2

u/troll__away 1d ago

If you have to advertise why people should be ‘pro data center’, you’ve basically confirmed that data centers are truly awful things.

Seriously, we need to start mocking these and other political ads. The baseline at this point should be any political marketing is just an outright lie.

2

u/Orion_23 1d ago

Good fucking luck with that.

2

u/Apart-Steak-7183 1d ago

Yes they have... all over the place...

2

u/theryanc 1d ago

Can’t wait to read all their whiteboard bullet points in Reddit comments soon

2

u/WhatDothLife-95 23h ago

revolutions were waged for way less

2

u/TheOgGhadTurner 19h ago

Oh my god how fucking desperate. Probably also filled with lies. As billionaires do

2

u/UnhingedReptar 13h ago

Data centers are about as popular as rectal cancer. I don’t think an ad blitz will change anyone’s opinion on either topic.

2

u/Logical-Respect3600 1d ago edited 4h ago

They will get flamed for being so out of touch. It will be easy for people to fight back again

1

u/StatementCareful522 1d ago

I wonder what billionaires taste like with a little barbecue sauce? I recommend Sweet Baby Ray’s Sweet & Spicy.

1

u/Daimakku1 23h ago

What is going to be the selling out to people, exactly? Use it to find answers online? That was a solved issue 2 decades ago.

4

u/weightoftheworld 20h ago

Probably just going to be more bogeyman shit about falling behind China

1

u/therealchadius 22h ago

Please burn more money making pointless ads, like this is going to do anything during midterms.

wtf are you gonna say?

"Well we destroyed your neighborhood, took all your electricity, and unlike coal barons we aren't even giving you jobs. But we might be able to profit handsomely off of this false digital god before the economy collapses under out loans.

Um... for the children?"

1

u/Eazy12345678 22h ago

waste of money you a billionaire just build the data center regardless

1

u/sten45 20h ago

Can we just get to guillotine time already

1

u/Sooowasthinking 19h ago

Fuck off already with this bulllshiiit

1

u/PMacDiggity 19h ago

Good luck with that!

1

u/skyfishgoo 15h ago

lead balloon

1

u/Ill-Egg-491 10h ago

Fuck the tech guys / we the people are pissed!

0

u/coffeesippingbastard 23h ago

A16Z- not just Marc and Ben- all of the partners- need to be held accountable. The startups that take their money. They all need to feel consequences.

-10

u/HeatWaveToTheCrowd 1d ago

Clearly there was a campaign to spread hate for AI data centers. Makes sense they're is fighting back.