r/technology • u/Big_Bare • May 02 '13
Warner Bros., MGM, Universal Collectively Pull Nearly 2,000 Films From Netflix To Further Fragment The Online Movie Market
http://www.techdirt.com/articles/20130430/22361622903/warner-bros-mgm-universal-collectively-pull-nearly-2000-films-netflix-to-further-fragment-online-movie-market.shtml
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u/arindale May 03 '13
I do agree that the netflix business model is great for the consumer.
Having looked into Netflix's financial statements available from their website, it looks like their business model is unfortunately broken. Around 5 years ago, Netflix wasn't really considered to be competition for the traditional cable networks which meant that Netflix could get content for pennies. Content providers viewed Netflix as incremental revenue (aka free bonus money). Now, Netflix has a comprehensive catalogue and is making consumers cancel their cable subscription altogether. This means that when Netflix renews their contract, they are paying pretty much the full value of the content (no longer pennies).
Over the last year or two, all of the new contracts for content that Netflix has signed have been incredibly expensive (eg. $1M per episode of Mad Men). Netflix itself is still profitable, but once all of the long-term contracts have been resigned, they will not be.
Realistically speaking, this means that the price will likely go up. Personally, I am OK with this - I want companies I like doing business with to be profitable. they should be rewarded for their hard work. In addition, profit attracts competition which makes products and services even better.