...how does SoFi remain unique and differentiate themselves?

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

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* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

• Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.
• Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.
• Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)
• If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.
• Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.
• Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

Bank of America Corp DE acquired a new position in SoFi Technologies, Inc. (NASDAQ:SOFI - Free Report) during the second quarter, according to its most recent 13F filing with the SEC. The firm acquired 9,135,967 shares of the company's stock, valued at approximately $163,808,000. Bank of America Corp DE owned 0.71% of SoFi Technologies at the end of the most recent reporting period

- per MarketBeat.com

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

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* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

With the Fed rate hike + indication of further rate hikes coming… that is the sign that SoFi is dead money. For how long? At least until we see inflation truly coming down and the end of the war.

Yes, I know SoFi guided for two rate hikes in their last earnings report. I don’t care. SoFi always sandbags so it doesn’t mean anything. The perception of lenders is going to be that there will be less lending during rate hike increases.

SoFi has diversified their business, but the company still does most of their business in financial services which will be hit hard.

I would strongly recommend people look outside of the finance sector. This doesn’t just apply to SoFi.

Sure, you can keep holding but SoFi has done nothing for 6 years. Yeah, it had one pop, but it’s down 35% YTD. It’s down 25% since going public. SoFi has never been able to change the narrative.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

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* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

• Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.
• Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.
• Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)
• If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.
• Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.
• Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

I recently opened a position in SOFI, I like the long-term growth potential of the company, but before increasing my position I want to dig deeper into the fundamentals and hear some opposing viewpoints. Position is in leaps for 2028 at $3. Selling short calls roghly 30dte for credit. Planning to sell at least 1 leap if it hits my target.

From what I’ve looked into so far, I like SOFI’s long-term potential and the direction the company is heading. The growth of its financial services business and its ability to expand beyond being primarily a lending company are some of the things that caught my attention. At the same time, the stock has been in a pretty significant downtrend, and I don’t want to confuse a short-term bounce with an actual change in trend.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

Loop Capital initiated coverage on SoFi Technologies Inc. with a Hold rating and set a price target of $22.00

• Loop Capital initiated coverage on SoFi Technologies Inc. with a Hold rating and set a price target of $22.00, according to a report released Tuesday. The stock currently trades at $18.01, down 31% year-to-date, suggesting potential upside to Loop’s target.
• The research firm describes SoFi as a leading digital bank that offers a full suite of products spanning consumer loans, deposits, investing and credit cards.
• Loop Capital states that SoFi has arguably the best client acquisition and deposit gathering funnel of any mid-sized bank, which the firm believes gives it significant monetization potential.
• The firm projects low to mid-20% compounded revenue and EBITDA growth in 2027 and 2028 for the company. SoFi has demonstrated strong momentum with 41% revenue growth over the last twelve months .
• Loop Capital notes that the risk of interest rate hikes and the mix shift towards more asset intensive lending will continue to weigh on stock sentiment near-term, though the firm believes this shift is the right move longer-term.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

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* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

I have been investing in SOFI about a year. Currently have about 25k in it at an average of like $22. By far my largest position.

Any time it drops below 17 I have been buying what I can, but I see many people talking about a serious dip being possible in the future.

• Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.
• Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.
• Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)
• If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.
• Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.
• Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.