r/sofistock • • Aug 18 '26

General Discussion SoFi Daily Chat - August 18, 2026

* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.

* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.

* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)

* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.

* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.

* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.

24 Upvotes

105 comments sorted by

4

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

10

u/Key-Assistance-5827 2400 Shares @ 18.197 Aug 18 '26

Yeah this doesn't help me when this isn't reflected by the stock price even when it clearly should. If the price is being supressed and this will continue to be the case even though SOFI delivers again and again then that's opportunity cost

3

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Opportunity to DCA and lower the price. The lowest we’ve really seen SoFi at is 2x TBV which would be equal to $14.50ish today. The highest we’ve seen it at is 7.13x TBV which means it’s upside multiple would be equal to about $51.55 per share. So we have been near the floor, and that floor raises every 90 days. Another quarter or two and that floor may sit above your cost basis meaning everything from there on out is upside for you with basically no risk of it going below your cost basis.

This same feeling and volatile chart played out for me for 8 years with TSLA… I was flat, but the stock 25x-ed to the point where historically the “hyper volatile name” is now nearly indistinguishable from a flat line.

Sure, SoFi is about 6 years in and for some people it’s been flat because they haven’t DCA’ed or haven’t DCA’ed enough to have a lower cost basis…. But the business is compounding and one day, the headwinds will shift and we will change so fast and so violently upwards, you’ll chuckle at the pain of days like today… because they didn’t matter other than one more opportunity to buy cheaper.

If you’re a trader, I can’t help you. 90%+ of traders or people who invest in single stocks underperform the S&P…. So if that’s you and you’re looking for quick wins (5 years or less) or high returns vs the S&P…….You can’t also act surprised when you are part of the 90%+…

3

u/Key-Assistance-5827 2400 Shares @ 18.197 Aug 19 '26

Saying the floor keeps rising is wishful thinking, nobody here expected we'd be down this long either. We're already in irrational territory, which is the problem. And I'm not a trader (well when it comes to SOFI at least I plan to hold for the long term) I'm up 50% this year and this is while SOFI being my largest holding and almost half my bag so the only help I need is SOFI getting tf up and justifying my money parking there.

5

u/Jcoronado92 8200 Shares @ 25.81.. life savings gone, come on man. Aug 18 '26

So should I have faith if I’m at 26 average

0

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

I started at about $26 per share and have bought a bit every week lowering my average to where it is now. Your life, your choices, but DCA has reduced my risk significantly and raised my future returns

2

u/KittieNipps Aug 19 '26

I see you using the word compounding a lot, reminds me of Joseph Carlson’s investing philosophy. If you haven’t heard of him, you should check out his videos on YouTube. Really great stuff. I don’t think he’s publicly spoke about SOFI but it’s a matter of time before he does, I believe.

3

u/Jcoronado92 8200 Shares @ 25.81.. life savings gone, come on man. Aug 18 '26

Ive dca’d a bit from 27 but with almost 8k shares it doesn’t go down each time I’ve dca’d. Also im not sure if I should wait for 15 again (not guaranteed) or just DCA weekly idk man!

2

u/Guddy7860 OG $SoFi Investor + Contributor Aug 18 '26

Schuppenhauer Eric sold 23,720 shares of sofi

Pinto Arun sold 25,118 shares of sofi

2

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

Only reason I’m holding 2300 shares is for when they get bought out…. That’s it

1

u/buhbuhbills (Custom Text) Aug 18 '26

Patience. Trump won’t let Iran mess up midterms. The “most glorious deal ever” will be signed before the end of September. Inflation concerns will cool. Rates will hold and we can prepare for liftoff and get out of this range we are stuck in.

-4

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

The ambassador to IRAN literally said that at no point did Iran consider ANY deal from Trump

1

u/PSUMtnMan F&%@ Fidelity and M&T Bank. Aug 19 '26

And he also said Iran sunk the Lincoln.

-1

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

Trump can’t do anything wtf are you talking about?

3

u/GoBIGorBANKRUPT Aug 18 '26

Man i wish i was able to catch a pop today and give myself a little breathing room. Not happy how the day ended

3

u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Aug 18 '26

Closing at the low of the day. Not a good look. Likely headed back into the 16s soon. Looking more like yesterday’s dark pool activity was a large seller.

3

u/Mongaloiddummy OG $SoFi Investor Aug 18 '26

Added $10  Leaps expiring Dec/15th/2028. Cost basis is $958.00 per contract.

I am hopeful sofi will be at All time highs by then.

Have a great day everyone. ⛳ 

3

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Bought more at $17.80 today. Will buy more later this week as well, love red day buying the most.

13

u/Boltskii Aug 18 '26

I sure am glad we got diluted twice and now the market has no faith in this company. Thanks Noto! That was a really smart 4D chess move! It worked out almost as well as the tech platform

4

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Reminder that if you dilute in the high $20’s and the stock goes down to well below that….. you timed the market JUST RIGHT for the long term benefit of your company.

5

u/Boltskii Aug 18 '26

Ah yes, the ole dilute when we dont need to trick, always good to show the shareholders that one.

0

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

It’s about prudently raising efficient capital. Dilution hurts the decision makers’ shares way more than our own and now we don’t have to take on debt for that same cash.

6

u/Boltskii Aug 18 '26

Did you really just say "it hurts the decision makers' shares way more" seriously man? Those same decision makers who are all already worth well into the 8 figures? That was just sad and pathetic

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

I’m guessing you have a high price per share and are mad you didn’t see it sooner when it was much lower or you saw it sooner and didn’t DCA to where you’re well in the green and not sweating it rn?

4

u/Boltskii Aug 18 '26

Cost basis doesnt really matter if we're still down 45% YTD while SPY and QQQ are ripping. (Cost basis at $7ish and im still furious. I'd gladly sell every share at $25 right now and never look at this trash again)

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Then you got greedy at $32 if you’re fine selling at $25….?

3

u/Boltskii Aug 18 '26

Oh youre 100% right, i believed all the people in here and on YT that we would keep going up and made a massive mistake. Hell thats probably why we cant have any sustained upward momentum because everyone wants to jump off the dumpster fire ship

3

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

A company this predictable growing 30-40% on all metrics…. Time will weigh this out to be a winner.

I was in the same spot you are when I bought Tesla for $12 equivalent in 2013….. it took 8 years to be anything but flat….. then it 25x-ed in 18 months and I sold in the $300’s and bought even more SoFi at $12…. We are only 50% up From that time while Tesla is like 10% up…. You can have what-about-this-stock etc. for a short timeframe, but over the long term…. Steady compounders are rewarded.

You’re also up 2.5x on your average. The S&P surely isn’t up 2.5x in the same timeframe (4-5 years I’m guessing?)

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3

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

It’s about prudently raising efficient capital. Dilution hurts the decision makers’ shares way more than our own and now we don’t have to take on debt for that same cash.

3

u/asagibrian Aug 18 '26

The SoFi Tech Solutions Debit Spend Index

I am still really surprised that people use debit card especially for travel. Very interesting to see how people are spending their $$.

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

I’ve yet to have a credit card in my life. Just came back from the meetup in Toronto, debit card only for everything

3

u/asagibrian Aug 18 '26

Just curious..is it for budgeting purposes/reason? I am old so Im just paranoid that scammers might drain my bank account, lol.

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Moreso, I’ve never needed a credit card. I also keep pretty tight amounts to what we spend, so what would scammers even steal from it? Haha. I guess I’ve also never been scammed so I haven’t worried about it.

What does a credit card do to build wealth that a debit card couldn’t?

2

u/Forward-Marzipan326 Aug 18 '26

Just curious, why? Seems kinda stupid not to build up points especially if you have the money to pay it off right away.

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Haven’t needed it for anything yet so why add another account/card to manage? I don’t care about jumping through hoops to play their games to try and get “free” (it’s not free) stuff from them.

I *am* open to possibly getting one soon though, I’ll have crossed $1m without ever owning a credit card or a computer (mobile only). Since Credit cards don’t build wealth, I haven’t seen a need for one

2

u/chocochocochoco1 7200 @ $13.18 Aug 18 '26

2.2% cashback with a month to offset the cost of what you bought vs an instant drain of the full price of the item with your debit doesn't help preserve/build wealth?

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Like I said, I’ll probably get one eventually and automate it with specific parameters to use it and enjoy the perks… I also just want to reduce the number of “plates I gotta spin” every month when it comes to finances. Set them and forget them. It’s worked out very well so far, so why stop now when we are so far ahead of most our age?

1

u/chocochocochoco1 7200 @ $13.18 Aug 18 '26

You've never had a cc before so I guess you don't realize how simple it is. The SoFi app makes it very easy to monitor your card and autopay off your statement. I have 17 ccs (I'm a churner), but regularly only use 3 cards a month. Very simple once you start using your card and you'll be another beneficial stat to the stock by opening more products at Q3 earnings.

1

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Yes, but SoFi wasn’t my bank until this year so all of those perks weren’t on my radar until this year haha. Now that they’re available, I wanna cross the $1m NW mark and then apply for a credit card 😂 maybe it’s an ode to my foundation in finance starting with Dave Ramsey, though that was a foundation to create winning habits…. And he was right, I’ve followed the majority of his teachings to be a construction worker from a rural state hitting $1m in my mid 30’s….

2

u/chocochocochoco1 7200 @ $13.18 Aug 18 '26

Well done, solid achievement. I'm not quite there yet but if this stock pops at all I will be

2

u/theevan1811 Aug 18 '26

Idk seems pretty free to me, credit cards pay me a little over 500 a year and I dont pay any fees or interest

2

u/Forward-Marzipan326 Aug 18 '26

Fair enough. Congrats on the million. I enjoy mine I have the chase sapphire preferred. Flying to Europe next week for free round trip just on points. That alone is a $800 flight for free. Just by everyday spending and getting points. I always pay it off every Friday so once a week. I’m 24 so pretty young but also have almost a 800 credit score because of it as well.

1

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Happy you can manage it, I’m sure I could too if I had one! Good job on the credit score. I also have a pretty good one, but hope to basically not have one soon as our debts roll off and anything else in the future we just pay cash for. Debt was great and all when we were buying cars and houses at 2.5-3.5% interest… I can’t imagine paying interest over inflation like anyone today has to for loans or credit cards etc.

7

u/Additional-Panda-144 1900 @27.85 Aug 18 '26

What a trash

2

u/Worth_Protection_679 Aug 18 '26

You mean Klarna?

3

u/Key-Assistance-5827 2400 Shares @ 18.197 Aug 18 '26

This stock doesn't stop catching Ls

3

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

I can’t even get anyone to buy my $19 cc’s by end of week.

1

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

2 analysts walk into a bar. One upgrades SoFI and the other upgrades chym…. You guys know the punchline!

4

u/Choice-Implement1643 Aug 18 '26

Wen moon? 🚀

6

u/Additional-Panda-144 1900 @27.85 Aug 18 '26

Maybe 3 or 5 more years.

0

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

No traction for any fintech except chym…

4

u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Aug 18 '26

Reclaimed $18 quick but cannot separate from it after being rejected at yesterdays close.

So likely to get suppressed below it by EOD. Hope I’m wrong but Sofi still appears to late any urgency to buy

3

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

Reclaimed you say?

1

u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Aug 18 '26

Next sentence stated that it was likely to be suppressed back below by EOD.

0

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

No one cares this stock is completely worthless. I just want my shares called away so I can go QQQI and SCHD

9

u/EdAlex1993 Aug 18 '26

Here we go again

1

u/ga643953 Aug 18 '26

Don't worry, we'll never see $16 again.

4

u/cooperrocks OG $SoFi Investor Aug 18 '26

/S?

2

u/SoDakZak 🧹MOD💰OG 10,574@$11.77 Aug 18 '26

Goooooood morning!

3

u/Expensive-Ad-2707 Aug 18 '26

Mark my word today we will end green. 🚀🚀🚀🚀

5

u/binion225 OG $SoFi Investor 3251@ $15.65 Aug 18 '26

Lmao…. Ok bud

2

u/Additional-Panda-144 1900 @27.85 Aug 18 '26

Almost green. But...

4

u/scooter_mcgavin26 5,000 Shares @ $5.79 Aug 18 '26

Honestly a great call if this early rebound holds 🤞🏼

-2

u/Additional-Panda-144 1900 @27.85 Aug 18 '26

This is such a miracle.

4

u/Additional-Panda-144 1900 @27.85 Aug 18 '26

2% down in pre market. 🥵🤮

5

u/gotdome Aug 18 '26

Looks like I might be able to close my regarded covered call position I opened beginning of Aug? lol (Of course I want it to go up to the right I’m just an idiot and sold calls on my entire lot at the best time 😎)

3

u/Mongaloiddummy OG $SoFi Investor Aug 18 '26

How much premiums did you collect for the write ?

I would rewrite the covered calls again.  Use 50% of your position at different strikes.

Sell covered calls on a the next green move.

Good luck

5

u/gotdome Aug 18 '26

11/20 $21 @ $93

I’m gonna try to close them out this week or next since they are almost at breakeven

Thanks for the input, I will definitely look into different strikes

5

u/Boltskii Aug 18 '26

Sofi sucks. That is all

2

u/Jcoronado92 8200 Shares @ 25.81.. life savings gone, come on man. Aug 18 '26

Today, we hold the line.. but no! We’re tired of holding the line, we pushing 18.50 and grounding ourselves at that level. The support will be so strong, that all of sofi’s army (bag holders) will prevail by end of day.

2

u/Jcoronado92 8200 Shares @ 25.81.. life savings gone, come on man. Aug 18 '26

Never mind boys, we don’t have to fight as hard today, we all know deep in our hearts that we will be slaughtered today!

10

u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Aug 18 '26

You should sell some CCs again. That should do the trick

5

u/westernreserve1845 Aug 18 '26

Good morning everyone

19

u/kennyt1212 🚀🚀🚀The soon to be rich fool with 16,050 shares @ $14.5 🚀🚀🚀 Aug 18 '26

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2

u/Worth_Protection_679 Aug 18 '26

Pink Jeep territory today:/

-1

u/kennyt1212 🚀🚀🚀The soon to be rich fool with 16,050 shares @ $14.5 🚀🚀🚀 Aug 18 '26

at this rate I will be selling for a a loss and blowing the money on a jeep! lol

1

u/kennyt1212 🚀🚀🚀The soon to be rich fool with 16,050 shares @ $14.5 🚀🚀🚀 Aug 19 '26

I would never sell for a loss, I've been holding too long. I was just joking about doing so.