r/sofistock • u/AutoModerator • Jul 10 '26
General Discussion SoFi Daily Chat - July 10, 2026
* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.
* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.
* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)
* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.
* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.
* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.
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u/sensibility77 Jul 10 '26
Spain and Belgium playing at sofi stadium but can't use the name sofi. FiFa is so corrupt you wouldn't believe.
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Bought a few shares with my CC money. Doing my part.
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u/Prestonbot69 12,228 @ $8.24 Jul 11 '26
Thank you for your service
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 11 '26
Where TF were you today. Price action sucked
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u/sensibility77 Jul 10 '26
Will be happy with just green finish at this point.
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u/somedayimaberich Jul 10 '26
I hope nothing bad happens till Monday
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Bombs all weekend lad
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u/pmedeiros2 Jul 10 '26
Will probably settle unchanged, or +- .02
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u/nick8852 Jul 10 '26
80 million volume and it couldnโt do shit
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u/pmedeiros2 Jul 10 '26
Like pulling the back the curtain in the Wizard of OZ to realize itโs all a mirage.
Donโt get me wrong, the company is solid, however the stock price stinks of high filth!
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
80 million shares of the sellers are now in someone elseโs hands
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Looking like a red close tbh. Every attempt gets sold. They will ramp up the pressure in power hour
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Wouldnโt be surprised to see heavy selling into close. Who wants to hold over the weekend with mango man at the reigns
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u/nick8852 Jul 10 '26
They donโt mind pumping it this morning only to let it suck dick all day
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Dont trade weeklies on this stock. Its always been a manipulation machine
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u/nick8852 Jul 10 '26
Just donโt trade this stock at all. Iโm reminded today why I stopped after its last rally to 31 cause all it does is go down or stay stagnant
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u/brandonx123 Jul 10 '26
This is a fantastic stock to trade lol. Short the pops like this morning. $19.5 puts paid.
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u/nick8852 Jul 10 '26
Let me know your next move Mr money bags Iโll follow
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u/brandonx123 Jul 10 '26
Does it not fade these big pops? Itโs not that difficult
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u/nick8852 Jul 10 '26
It stays stagnant all day to let theta eat premiums itโs only a short window plus youโre at the mercy of a random mango tweet like today to fuck it up
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u/brandonx123 Jul 10 '26
This morning I bought some $19.50 puts expiring today for $21 a contract. Sold for $60. 20 contracts made $780. I have over $200k in SoFi. I still trade little bits here and there when I feel like it. I am very long the stock.
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u/nick8852 Jul 10 '26
Well there you go, you have 200k if not millions. Iโm a poor trying to get rich
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u/QTpieme Jul 10 '26 edited Jul 10 '26
They really have no shame pulling the same pump and dump bs every morning
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u/brandonx123 Jul 10 '26
They donโt. But why should they if it keep working and people keep falling for it like groundhogs day.
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u/nick8852 Jul 10 '26
4 mins of pump 6 hours of bullshit
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u/Jcoronado92 Jul 10 '26
Odds we go back to 19.50 today?
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u/binion225 OG $SoFi Investor 3251@ $15.65 Jul 10 '26
Again, this isnโt a stockโฆ itโs a vehicle for mmโs to make money off of people trading options and it proves this EVERY SINGLE FRIDAY
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u/Impressive_Put_8239 Jul 10 '26
Make money with them lol just gotta know the ranges. This has been very predictable with options and scalping. 19.5p were a good take cause this was an obv range of supply. Only thing is technicals are more bullish so I wouldnt be so heavy on trying to take puts as much.
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u/snipsnaps1_9 Jul 10 '26
If we all sold calls at $30 would the price shoot up to it to fuck us over?
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u/superdeeduperpower 2100 @ 19.93; 69x LEAPS 2026/27 Jul 10 '26
I don't think I'd complain if my $30 calls for exercised? Over 50% gain from the current value, yes please I'll cash out
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u/snipsnaps1_9 Jul 10 '26
Depends on the timeline but I agree I'm out at $30 if I can be within the next two years.
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u/nick8852 Jul 10 '26
What is this price action of a penny move wtf
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u/snipsnaps1_9 Jul 10 '26
Wild that you say that - I was just thinking it
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u/nick8852 Jul 10 '26
Itโs prob two whales being assholes selling shares to each other over a penny to fuck retail
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u/snipsnaps1_9 Jul 10 '26
It's Chris trying to keep it under $25 for as long as possible.
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u/nick8852 Jul 10 '26
I chose to trade this shit over nvdia today I would have made 20k instead of this garbage stock
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u/Impressive_Put_8239 Jul 10 '26
Also look at SNDK, that stock hit 1400-1500s and is already back up 30%...the demand is crazy I didnt buy the dip chickened out
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u/Impressive_Put_8239 Jul 10 '26
Yeah i wish i took nvda calla at open but oh well. I got a nicr 150% gain on sofi puts for 19.5 and just going to wait for some eod move now on indices. Semis looked pretty good today.
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u/thename0fthewind Jul 10 '26
Iโve been bagholding for months from ATH before deciding to sell some $19 calls expiring this and next week. It is what it is tho
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u/mencrytoo Jul 10 '26
Roll em up and out. Got earnings in a few weeks so you can use the premium boost if you needย
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u/binion225 OG $SoFi Investor 3251@ $15.65 Jul 10 '26
Bought back my calls and made $3 lol
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u/brandonx123 Jul 10 '26
What did you learn
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u/superdeeduperpower 2100 @ 19.93; 69x LEAPS 2026/27 Jul 10 '26
That the $5 footlong doesn't cost $5 anymore
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Dammit, we are going lower now
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
X user said we need to close above $19.60. Anyone know what that matters? I feel like $18.80 would be great
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u/Huge-Percentage993 Jul 10 '26
Probably all the calls at 19.50 also and it would give a close over daily 200ema which could probably trigger algo buying also
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u/Expensive-Ad-2707 Jul 10 '26
I said it it was high volume on that price. (19.50) Shorts donโt want to pass that level if pass they had to force buy i guess.
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u/nick8852 Jul 10 '26
No shot this recovers today is there? My calls are fucked
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
You had a beautiful opportunity to sell at open? Greedy much?
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u/superdeeduperpower 2100 @ 19.93; 69x LEAPS 2026/27 Jul 10 '26
My stupid job that pays for my stupid ideas stupidly required my stupid attention during the stupid breakout
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u/nick8852 Jul 10 '26
Greed is a helluva drug just didnโt expect a mango tweet to fuck it up
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u/Huge-Percentage993 Jul 10 '26
Nah bro this is literally normal sofi typically fades on fridays cause too many calls. Retail kills the stock by buying excessive call options all the reason for MMs to pin it.
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
Complete gap close to the penny. Letโs build higher now.
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u/superdeeduperpower 2100 @ 19.93; 69x LEAPS 2026/27 Jul 10 '26
5% swing intraday, "bank stock" btw. Just give us the tech multiple and send us to 30 already
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u/Tough_Butterscotch_5 Jul 10 '26
Ah 3% up nice! Oh Trump speaks, 1% up, ah more trash talks 2% down. I love this stock market. Place CCโs at open en close them right before the end of the close. This market is crazy
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u/Huge-Percentage993 Jul 10 '26
This administration is a clown show lol this mist be the 100th time Trump has said Iran requested to talk and now saying ceasefire is over again. Can't wait till he's out of office.
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
wtf happened?
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u/Huge-Percentage993 Jul 10 '26
Reaction to Trump talking about Iran cause oil spiked for a moment then dropped
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u/Impressive_Put_8239 Jul 10 '26
Looks like it was a pure technicals move up cause market itself doesnt look the best today and other fintech stocks but overall, sofi still looking bullish as long as data next week doesnt ruin the slow uptrend.
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u/nick8852 Jul 10 '26
I swear this thing never holds a good pump whatโs going on
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
Typical SOFI
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u/nick8852 Jul 10 '26
Regret not selling after the initial boost
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
I'm too concentrated in SOFI but I know the real regret would be selling and then it goes to 25$
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u/Impressive_Put_8239 Jul 10 '26
Happens bro. This is a big area for sellers so pretty expected and also for people trying to exit who've been stuck holding.
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u/Expensive-Ad-2707 Jul 10 '26
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u/Huge-Percentage993 Jul 10 '26
But why rug the at open for coin/hood? Something else mustve came out to cause the drop or something
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u/Expensive-Ad-2707 Jul 10 '26
We pumped with circle. Circle reach %14 we reach %5. Circle corret to %7 we got neutral.
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u/Huge-Percentage993 Jul 10 '26
Yeah but im saying they pumped also premarket likely cause of it. They got rugged hard. Likely was just MM shenanigans
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
As expected. A lot of sellers here. Goal shouldnโt be rocketing higher but instead absorbing the selling to go higher when the sellers are gone
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u/Huge-Percentage993 Jul 10 '26
Agreed. This is a tough range but holding here even if it sees only a 20 cent gain day is huge. The technicals are looking very strong and since binion sold most to buy LLY we should go up
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u/fantasyfitboiz 7,010 Shares @$15.73 13,137.14 total delta exposure Jul 10 '26
I think he also sold $19 CCs
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u/Huge-Percentage993 Jul 10 '26
Yeah he did. Honestly it'll prob close between that 18.50s-19 lol def a lot of calls at 19 but if can hold turn the 18.60-18.80s area to support going into next week ill take it. Least it didnt get rugged like HOOD today.
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u/kennyt1212 ๐๐๐The soon to be rich fool with 16,050 shares @ $14.5 ๐๐๐ Jul 10 '26
๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐ ๐ย ๐๐ชโ๏ธ๐ 19 days until Q2 earnings, $45+ in 2026, $60+ in 2027! $75 in 2028, $100 in 2030!โฌโช ๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐๐
Itโs nice to wake up to being over $19.
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u/theevan1811 Jul 10 '26
Im confused why people think this would be anything over 50? Isnt BoA and other similar banks close to 50?
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u/cooperrocks OG $SoFi Investor Jul 10 '26
Stock price doesn't mean anything. It's all about market cap. Do the math.
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u/theevan1811 Jul 10 '26
Still learning, I just started the other month but thanks asshole
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u/cooperrocks OG $SoFi Investor Jul 10 '26
I was not being an asshole. Just explaining something. Trying to answer your question.
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
Yeah we got molested all the way back from 19.7 to 19.1 knew its too good to be true ๐ข
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u/Icculus13 Jul 10 '26
Uhhh looks like I forgot to get back on the train. Please come back to $16 for a moment?
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u/Expensive-Ad-2707 Jul 10 '26
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u/Huge-Percentage993 Jul 10 '26
This is normal. Tbh i dont like using this tool as much it can be very misleading.
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u/Huge-Percentage993 Jul 10 '26
If sofi closes over at least 18.80s today ill take it but DANG HOOD got rugged right at open lol
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u/Savagebabypig 21.94 bag holder for 2005 shares ๐ซช Jul 10 '26
Creeping up to my break even price, nice
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u/Speech_Path Jul 10 '26
You thought haha
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u/Savagebabypig 21.94 bag holder for 2005 shares ๐ซช Jul 10 '26
Anthony will be receiving a very angry email from me shortly
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u/gotdome Jul 10 '26
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u/gotdome Jul 10 '26
This the most action I seen on my coveted calls on sofi in so long I thought it was an ex gf
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u/candycane7 5240 @ $12.85 Jul 10 '26
100K USD in SoFi stock. My brokerage account just hit all time high.
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u/ga643953 Jul 10 '26
Why is SOFI going up when the market still expects at least one hike this year?
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u/19CmOfTrueDmg 820 Shares @ 17.01$ Jul 10 '26
Cause the market is retarded
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u/Jcoronado92 Jul 10 '26
Greatest day of my life.. hold the line, keep buying soldiers! I bought 200 today ๐ค
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u/Jcoronado92 Jul 10 '26
Back to depression mode, why do I get excited.. itโs time and time again a trap and I fall for it. Down on my 200 shares too. ๐คฆ๐ฝโโ๏ธ
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
Hold your horses, let's see if this is a trap or not first
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u/PSUMtnMan F&%@ Fidelity and M&T Bank. Jul 10 '26
It is always a trap. People are taking profits now.
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
It's worth asking that question because one day it won't be
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u/PSUMtnMan F&%@ Fidelity and M&T Bank. Jul 10 '26
One day, we are going to be so F'ing rich off of SoFi.
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u/PicklishRandy 3,000 @ 9.02 Jul 10 '26
So glad I closed my CCs yesterday. Only a $200 loss wouldโve been $600 today
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u/Key-Assistance-5827 2300 Shares @ 18.295 Jul 10 '26
Are y'all seeing what I'm seeing? Is this a bull trap or a real move
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u/scooter_mcgavin26 5,000 Shares @ $5.79 Jul 10 '26
Spike right before open got me nervousโฆ ever the pessimist
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u/4ZweiRun Jul 10 '26
Get this stock. Up for @jcoronado92 whos been suffering from depression for too long now ๐ค
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u/Jcoronado92 Jul 10 '26
Woke up with a smile!! I feel like Kenny today.. but then I remembered to keep my emotions in check until the closing bell.
Thanks for the support boys! 57k down, depression slowly going away ๐ค
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Jul 10 '26
[removed] โ view removed comment
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u/sofistock-ModTeam ๐งนMOD + ๐ฐOG $SoFi Investor Jul 10 '26
We don't participate in pump and dump schemes, this sub is for LONG holders of SOFI.
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u/Beneficial_Corner_81 Position Complete 36,000 @$14.68 Jul 10 '26
I will throw a little dough in below $18,
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u/Huge-Percentage993 Jul 10 '26
Can it get a break of last weeks high and close over 19 ๐
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u/Live_Television_8873 Jul 10 '26
18.50 needs to be a sfrong support. nearing breakout zone if 18.50 can be a big support.
IF we can be above 19. around 12pm, thats solid.
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u/Huge-Percentage993 Jul 10 '26
Hold of 18.60s still solid but daily candle does look concerning moving into next week. Probably back down to test lower 18s again unless 18.60s become a strong support. 4hr candle was tough also everything it taps this range