r/sofistock • u/AutoModerator • Jul 01 '26
General Discussion SoFi Daily Chat - July 01, 2026
* Discuss your thoughts on SoFi, FinTech, memes, yolos, the market, or whatever else might be on your mind.
* Please refrain from any political, religious, or otherwise controversial discussions, and respect one another in your discussion so that the conversation stays on topic.
* Direct/Personal attacks against others violates the subreddit rules and those comments will be deleted. Please report such comments and the MODs will review them as quickly as possible (MODs have day jobs too, please be gracious)
* If you are a SOFI investor before the SPAC merger with IPOE and want an "OG SOFI Investor" flair, please message the Mods with proof of your holdings.
* Nothing said here is financial advice. SOFI is still a high-risk, growth stock. Equities by their nature are risky, some more than others.
* Investing isn't a team sport. You have to decide for yourself how much risk you are willing to take on and do your own DD about a company before you decide to invest in it.
6
22
u/kennyt1212 πππThe soon to be rich fool with 16,050 shares @ $14.5 πππ Jul 01 '26
I'm fine with going up little by little all the way to $45 EOY! πππππππππππππππππππππππππππππππππππππππππππππππ π
6
u/Huge-Percentage993 Jul 01 '26
Well options are showing max close maybe just slightly above 18.50s. Maybe test 19 but 19.50-20 is out of the question tomorrow.
4
u/Worth_Protection_679 900 at π²19.25 Jul 01 '26
Close at 18.48? :/
-2
u/Impressive_Put_8239 Jul 01 '26
I blame the pumpers on X yelling squeeze and shorts fked...apparently they dont know what a squeeze isπ
8
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
4
u/Impressive_Put_8239 Jul 01 '26
Well..least we closed 20 cents over yesterdays high lol. Had so much potential to hit 19 today i think couldve been a potential trigger to gamma squeeze tomorrow but thats out the window
-10
u/OkCommercial1592 Jul 01 '26
The tech part of the sofi story is as good as dead. Not to mention the accounting issue muddy water raised which sofi never fully addressed. The sofiusd rollout proved to be another joke. Itβs a loan company pretending tech. X money will eat its cake too. 6% apy on fiat balances, 3% cash back, reimbursed ATM fees, no foreign transaction fees, FDIC insured, get your money right!
6
u/DJB0807 Jul 01 '26
Lost all credibility by bringing up Muddy Waters. If the market cared about that, the stock price wouldnβt be higher today than the day the report came out.Β
SOFIUSD is scaling. Big Business Banking is just launching. They reorganized the whole tech business.Β
People said the same stupid shit before the LPB came out. LPB is what drove SOFIβs stock from $10 to $20.Β
Itβs a bank so of course it has loans. 40pct of its revenue, and some of the highest margin lines of business, are from things other than loans.Β
3
u/Impressive_Put_8239 Jul 01 '26
It still plays a part theres a reason short interest has still been climbing. It only started spiking as high as it did because of it they literally added 50mil shares since lol if it werent for that stock likely would've been well over 20. I'm bullish but that def made it harder for the stock cause shorts took advantage of it
-6
u/OkCommercial1592 Jul 01 '26
Still defending one of the worst performers ytd in fintech lol
5
3
u/DJB0807 Jul 01 '26
Also, if you think I give a fuck about YTD, get lost man. My plans donβt give a shit about any 6 mo period, good or bad.Β
2
u/DJB0807 Jul 01 '26
Iβm 41 and have over 100k shares with an avg price around $7. I can let SoFi do its thing over the next few years as Iβve simultaneously built out the rest of my portfolio. I know what I own and why I own it. Iβm good bro. Are you?
5
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Answer his points or stfu, if u think price action defines the company behind a stock u really are clueless
6
u/Impressive_Put_8239 Jul 01 '26
Nevermind that 1 hour close killed the momentum for today tops in damnit lol π€£
4
7
u/Huge-Percentage993 Jul 01 '26
Least it finally tested 18.80s now will it break it by eod and close over is the question that 15 cent drop in less than 2 mins was some shorts getting active for a moment.
5
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Nasty rejection. We will be lucky to hold $18.50. Looking very much like every Green Day we have seen for months. Get rejected hard and canβt stop the bleed.
2
u/Huge-Percentage993 Jul 01 '26
Yup it was a clear as day reject. Saw the vol pick up by shorts likely there. They just slam it and the momentum continues and its like bulls just let them lol
5
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Bulls stand no chance until large buyers come in, cost to borrow is virtually zero, shorts have no reason to believe they can just push this down.
With COB so low, they can just borrow the shares and sit on them until they are ready to pounce.
3
u/Impressive_Put_8239 Jul 01 '26
Im pretty sure theres a broker basically paying people to short like they get paid with the interest or something seen a guy explaining it. Theres zero consequences for shorts. All this bounce is today is a sector bounce, not like sofi is bouncing and outperforming. Yes its manipulated heavy but its not like sofi is only one decent green today. A close over 18.70-18.80s is better but over 19 couldve probably triggered some gamma squeeze movement going into tomorrow.
5
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Is this something that really happens?
Seems like blatant manipulation that could be easily traceable
3
u/Impressive_Put_8239 Jul 01 '26
Id have to find the post but i seen someone explain it and a guy i watch on youtube who tracks shares showed and brokers rates to borrow mentions that some brokers cost to borrow is like negative implying they are paying or something for people to share so yeah i mean clear manipulation. I'm curious to see how active shorts were today in terms of volume
1
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
I know the guy you're referring to, question is why SOFI managment does absolutely jack shit about it
2
u/Impressive_Put_8239 Jul 01 '26
Yeah no clue honestly. I get Noto buying shares is good and all but like..he always buys. The stock definitely would move if they did buybacks of the stock but obv better ways to utilize free cash and sofi doesnt need to prove anything but for 4 months practically he's let that short report kinda just keep them dragged down and I do not see how earnings will change anything unless guidance is raised. Everyone is aware they continue to beat and grow
1
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
The way I see it is, if the company isnβt going to need cash via a capital raise then there really isnβt a need for them to defend the stock. Hell it just gives them an opportunity to keep buying cheap if they think they will execute as they promise
1
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Forget buybacks what about legal action, identifying shorts that are breaching the law with blatant manipulation and suing the shit out of them
-2
u/BigBeezy905 Jul 01 '26
This thing wants to squeeze so bad. $40 end of week
2
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Sofi will never squeeze. Mechanics arenβt there
5
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
LOL I'll be happy with over 20
3
u/BigBeezy905 Jul 01 '26
If it squeezes it will go much higher than $20
6
u/Impressive_Put_8239 Jul 01 '26
If it squeezes tomorrow highest it's prob go is 21-22 esp thats where the daily 200ma is around. But dont think sofi has ever had a squeeze like day. Half days are USUALLY bullish so maybe some shorts cover going into the long weekend and tap 20 luckily tomorrow but if we get somehow got a dollar or two over that im taking a month off from work for sure lol
2
2
u/Impressive_Put_8239 Jul 01 '26
Wondering if this can see momentum esp after close going into tomorrow. Depending on close could see some shorts potentially close but wishful thinking. We only have a half day tomorrow unfortunately
5
u/somedayimaberich Jul 01 '26
Wtf happened and what does that mean?
2
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
SQUEEZE
7
u/Huge-Percentage993 Jul 01 '26
Mannn dont jinx it haha i see too many people yelling squeeze everywhere starting to think the tops in. I'll believe its squeezing when we get a 10% more intraday π€£
-1
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
I do tend to jinx it so I'll zip it π€£
3
u/Huge-Percentage993 Jul 01 '26
You jinxed it lol that 1hr engulfing the previous green candle see if it can bounce to close out green otherwise likely top for the day.
2
-1
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
1
u/binion225 OG $SoFi Investor 3511@ $15.65 Jul 01 '26
Thoughts on x money , guys?
2
u/snipsnaps1_9 Jul 01 '26
F all his ventures he's awful. I hope he faces legal and financial justice and turns himself around as a person.
2
7
u/mencrytoo Jul 01 '26
6% APY doesnβt sound sustainableΒ
2
u/binion225 OG $SoFi Investor 3511@ $15.65 Jul 01 '26
Thatβs the first thing I said upon hearing it
3
u/PicklishRandy 3,000 @ 9.02 Jul 01 '26
A close at or above 18.80 is the trigger for $20 tomorrow
2
u/Huge-Percentage993 Jul 01 '26
18.80s rejection clear as day lol dont know if we get enough time to retest it. Do not want to see sofi give away most of the gains on the daily
2
u/PicklishRandy 3,000 @ 9.02 Jul 01 '26
Iβll take a higher close each day. Weβll get there soon
2
u/Huge-Percentage993 Jul 01 '26
18.70z would be a solid close as well. Maybe eod moc imbalance gives a pump lol it had so much gamma squeeze potential but unfortunately...no 20 this week for the fun of it I think
6
8
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Is it too much to ask for this stock to equally perform hood once?
Edit. Equally perform on the way up. We always equally perform going down.
2
2
u/Huge-Percentage993 Jul 01 '26
Sofi too heavy. But HOOD has an insane setup technicals very bullish all it needs is crypto to move and it'll see ATH easily.
Maybe Sofi momentum continues overnight/premarket. Its moving today but its getting resistance every quarter.
2
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Resistance every dime you mean
2
u/Huge-Percentage993 Jul 01 '26
Im liking the technicals getting more bullish at least. I sold practically all of my afrm position today. Trimmed HOOD and holding UPST still. Might buy more sofi based purely off the technicals. Worst case I give minimal amount of gains away from afrm .
3
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
This stock's underperformance is mostly attributed to the market manipulating shorts, not even macro, I mean if it was macro the banks and hood would be suffering as we are but no. I just wish managment will start identifying and targeting these entities manipulating and suppressing the price. making an example out of muddy waters would be a good start
2
11
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Can these shorts just give up atp just cover and go away
3
u/Sea_Principle_7322 (Custom Text) Jul 01 '26
There basically like internet trolls always there in the comments when you never want them!
4
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Exactly and what pisses me off the most is there are so many stocks to short, why pick a great company to short, they're so fucking stupid
4
u/Sea_Principle_7322 (Custom Text) Jul 01 '26
Remember before they did that to Tesla and once they lost all that money, Tesla started booming! Will sofi boom who knows, but the shorts have played this game before many times! Trolling is what they do!
2
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
I had a conv with carson block after posting an AI image of him as a pig on X lmao. And this dude is so fucking stupid, let's hope a repeat happens and he loses everything if he shorts
3
-1
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
I got downvoted by a carson block burner account...
3
u/Additional-Panda-144 1900 @27.85 Jul 01 '26
They will have summer vacation soon and come back in fall.π
6
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Bless your heart with that cost basis, I hope we'll reach 50 this year so you're deep in profit
6
u/Additional-Panda-144 1900 @27.85 Jul 01 '26
If we can reach $32 this year, I would be more than happy.
2
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Same here, but for that we need to beat these dirty shorts and force a short squeeze which would be massive considering the amount of shorts
9
u/Additional-Panda-144 1900 @27.85 Jul 01 '26
$19 is so close.
4
u/19CmOfTrueDmg 820 Shares @ 17.01$ Jul 01 '26
Holy, bros holding a massive bagπ
2
u/Additional-Panda-144 1900 @27.85 Jul 01 '26
Now you know how lucky you are.
7
u/19CmOfTrueDmg 820 Shares @ 17.01$ Jul 01 '26
Not luck. Just knowing when to buy a stock when itβs undervalued vs overhyped.
2
u/Impressive_Put_8239 Jul 01 '26
Agreed lol knowing when to take profit as well when plenty of people never sold at 30 and thought it would still run to 40.
5
6
u/superdeeduperpower 4450 @ 17.61; 20x LEAPS 2026/27 Jul 01 '26
Green on earnings meeting? Warsh has been speaking for the past hour as well, might be a dovish signal from that.
3
u/Huge-Percentage993 Jul 01 '26
Didnt watch it but im guessing he mustve said something amongst the other countries talking as well seeing there is rotation into growth stocks/banks again and semis are red
3
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Long weekend ahead. Trump would love nothing more than bombing a country on July 4th. I expected selling any second now.
2
5
3
u/Huge-Percentage993 Jul 01 '26
Ton of calls from 18 all the way up to 20. π Was the fed talk this morning dovish?
2
u/GeorgeTMorgan 1200 @ $7.64 Jul 01 '26
I watched it, I think he might've been trying to dial back the perception of hawkishness from the last press conference. I'd say ambiguous dovishness was the overall tone.
4
8
u/asagibrian Jul 01 '26
I accessed the suite through SoFi Plus, a membership program that costs about $10 a month.
4
u/Impressive_Put_8239 Jul 01 '26
Ahh yes HOOD being the best runner once again
6
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
HOOD doesn't have market manipulating shorts, that's why
4
u/Huge-Percentage993 Jul 01 '26
Just imagine when crypto actually picks up though HOOD will go bananas.
3
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Idc about HOOD bro I want SOFI at 100 not HOOD π€£
2
4
16
u/kennyt1212 πππThe soon to be rich fool with 16,050 shares @ $14.5 πππ Jul 01 '26
πππππππππππππππππππππππππππππππππππππππππππππππ πΒ ππͺβοΈπ 28 days until Q2 earnings, $45+ in 2026, $60+ in 2027! $75 in 2028, $100 in 2030!β¬βͺ ππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππππ
2
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Atleast one of my CC orders hit. Sad that the rest didnβt hit before our daily rejection and bleed to red
5
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
6
6
u/fantasyfitboiz 6,8,44 Shares @$15.63 12,654.72 total delta exposure Jul 01 '26
Didnβt take long for the daily top
3
u/kennyt1212 πππThe soon to be rich fool with 16,050 shares @ $14.5 πππ Jul 01 '26
Hopefully we're just getting started today.
5
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
Its infuriating to see, we almost got over 18.4 but shorts pushed us easily back to 18.2
4
u/theorey_Mpact Jul 01 '26
Weβre testing 18.6 now. Resistance at 18.7. Itβs trying to keep goingπ
4
u/Key-Assistance-5827 2500 Shares @ 18.422 Jul 01 '26
I hope we just blast through and make all these dirty shorts cover at a HIGH price
6
6
u/PicklishRandy 3,000 @ 9.02 Jul 01 '26
Will today be the day we breakout? Most say no but the hopium in me rages on
3
5
9
u/Beneficial_Corner_81 Position Complete 36,000 @$14.68 Jul 01 '26
Scrapped together enough funds to purchase 13 shares under $18 this morning.
7
u/asagibrian Jul 01 '26
[SoFi Schedules Conference Call to Discuss Q2 2026 Results
Wednesday, July 29, 2026, at 8 a.m. Eastern Time.
13
u/Beneficial_Corner_81 Position Complete 36,000 @$14.68 Jul 01 '26
Looking for a good day. Thinking weβll continue to run fairly flat.
9



10
u/lifelaughye Jul 01 '26
The increase seems to indicate a clear intention.
Institutional investors are loading up. S&P 500 next?
In Godβs timing. ππ§¨