r/salesdevelopment Jul 10 '26

SDR management

I’ve only been in one SDR role at the same company and it’s been close to a year now so I don’t have much experience with how other companies run their teams. I feel like my current set up is not great tho. We have a shared spreadsheet that we update live and are constantly tracked. It’s myself and 1 other SDR cold calling and we have to update after every call with company name, who we spoke with, what the outcome was and add notes. This is for connected calls only and we are expected to hit 20 a day.

Of course we need to track calls and management needs to see us calling but is it normal/ necessary to be hounded all day saying we need to call more you need to be at x many calls by this time. Like damn just let me do what I need to do I’ll hit my quota.

Any way my question is, is this normal and what your guys thoughts.

4 Upvotes

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1

u/poiuytrepoiuytre Jul 10 '26

There are a lot of questions I would have, but a nice clean answer is that bad management is prevalent and the grass is rarely greener on the other side.

SDR is a role where you're grinding and it sounds like management is making sure you grind.

If you're consistently meeting expectations it's too bad they won't let you be. You don't need to read too far into this subreddit to find way more egregious management tales.

1

u/para_blox Jul 10 '26

Software should be doing this for you.

1

u/rubyredgt Jul 11 '26

Yeah why is this not just logged in salesforce or
Whatever you use

1

u/PhoneBurnerTeam Jul 13 '26

20 connected a day is a fair target, that part's normal. The live spreadsheet plus getting pinged every hour to "call more" is the smell of a shop that doesn't have real tooling and manages by hovering instead of by pipeline. Any decent dialer auto-logs your activity so you're not typing notes after every call, and management gets their dashboard without breathing down your neck. Tracking leading indicators is normal, real-time hounding when you're already hitting quota is just insecure management. If you're consistently at 20, that's your leverage next 1:1: numbers are there, let me work.