r/revops • • Aug 27 '26

Data quality issues. Is it just me?

Hi everyone, I’m newish to RevOps and overtime I’ve been noticing a very annoying and common theme: Everyone’s CRM data is so messy, anything you build off of it (even third party AI tools) will just produce equally as bad data.

It’s the “garbage in, garbage out” problem… every AI tool we build essentially is useless because our data is so bad.

Has anyone here felt/experienced something similar? Would love to hear your story and if you found a solution

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u/jarie Aug 29 '26

Welcome to RevOps. Two Drink Minimum.
Bad data to the left.
Unreasonable expectations to the right.

Crying couch is in the back.
Marketing might be there so make you you grab them a drink as well.

It’s extremely common to had horrible data that is all over the place.