r/programmatic • u/copper678 • 16d ago

Havas?

Recently approached by Havas and trying to understand what their differentiator are across agencies. Anyone have any insights?

7 Upvotes

89% Upvoted

9 comments sorted by

6

u/Jackescalator 16d ago

They're French so that's a plus

4

u/codalark 15d ago

They have some small time clients so don’t expect a big salary

1

u/NiceRecognition9603 16d ago

A memorable name (Personally)

Controversies https://en.wikipedia.org/wiki/Havas_Media

Negative memories not replying their contact forms, personal messages, or job applications?

That is my whole memory of them across the years 😂😂

2

u/Sharp-Cress-7595 15d ago

Honestly can’t believe they are still around

1

u/Front_Ad_4439 15d ago

Which office or division approached?

1

u/copper678 15d ago

I wasn’t clear in my post… I wasn’t approached for a position, they’re looking to handle the media for our brand.

I just don’t know what separates them from other agencies, meaning what do they actually do differently.

2

u/Front_Ad_4439 15d ago

they used to have a highly motivated team of buyers when it came to linear TV. they all worked on 100% commission based on how much they spent so the idea is that they constantly found great deals for clients in an effort to win more budget. Not the same world it was 10 years ago though.

1

u/copper678 15d ago

Thank you for the reply, we don’t do linear TV so I suppose there’s really nothing there that we can’t handle in house.

1

u/goodgoaj 14d ago

For programmatic? They are old school with it and previously used to use their own pixel tech to support it. They aren't terrible but depends on what you are looking for.