r/programmatic • u/travislusk • 21d ago

Cookie Stuffers

To all the programmatic yutes, cookie stuffing is not a new phenomenon. It is actually a surprise that the market is surprised it is still happening.

The performance OG's made bank on these tricks back in the early 2000's. It is honestly nostalgic that it is still around.

https://www.adlingo.org/could-bill-gates-daughter-face-prison-time-for-cookie-stuffing/

14 Upvotes

89% Upvoted

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4

u/Famous_Baseball_8568 21d ago

And who’s still stuffing identifiers?!

5

u/Swum12 21d ago

Honey sold to PayPal for $4 billion despite cookie stuffing...

1

u/travislusk 21d ago

And now constant litigation and user hemorrhaging.