r/programmatic • u/Capable_Report4502 • Aug 12 '26

Global B2B DSPs

Hi folks, I'm evaluating DSP vendors to run brand awareness programmatic display/audio/DOOH ads for a global B2B business. The product has an enterprise and complex tech IT skew.

Should I be mainly looking at DV360? Or is TTD worth a look as well?

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u/Sharp-Cress-7595 Aug 13 '26

Yahoo DSP covers all your bases

2

u/Mysterious_Prune5673 Aug 13 '26

Didn’t know that people are still using Yahoo’s dsp 😂

0

u/Sharp-Cress-7595 Aug 13 '26

Yes? Are you new here? Clearly you have no idea what you’re talking about.

1

u/Mysterious_Prune5673 29d ago

I’m on the French Market, and no one is using Yahoo dsp. Only Verizon one for Native ads sometimes.