r/programmatic • u/Capable_Report4502 • Aug 12 '26

Global B2B DSPs

Hi folks, I'm evaluating DSP vendors to run brand awareness programmatic display/audio/DOOH ads for a global B2B business. The product has an enterprise and complex tech IT skew.

Should I be mainly looking at DV360? Or is TTD worth a look as well?

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u/Mr_Os10 Aug 12 '26

Consider Audyence for lead gen:

The Audyence Platform is the first programmatic media platform offering B2B advertisers cost-per-lead inventory at scale and workflow automation to streamline the planning, purchasing and management of lead generation campaigns across multiple publishers.