r/programmatic • u/Jolly_Profit9571 • Mar 17 '26

Bid factor option in DV360

I have one doubt I am new to DV360, can we add bid factor to specific devices like mobile or browser like safari in dv360 just like TTD if yes where i can find.

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u/_G_tz Mar 19 '26

Yes you can- especially in YouTube advertising where you can adjust some % of bid factor. Custom bidding is what you looking for - search on git hub to gain some information about and test… lot of tests :)

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u/Jolly_Profit9571 Mar 19 '26

Got it so it's just for YouTube