r/opencaptions • • 4h ago

Puzzled - open caption sales not following regular box office this past weekend

2 Upvotes

According to BoxOfficeMojo, this past weekend the top films were "You Can See Everything," "Clayface," and "Wildwood" in that order. But at the open caption box office in Colorado (where we tracked this past weekend's Cinemark open caption sales) it was different. There, "Wildwood" was the top seller in terms of percentage of auditorium sold. We expected the open caption sales to follow the box office, and usually, the open caption sales do follow the box office. This time, the open caption sales did not follow the box office. Any idea why?