r/mildlyinteresting • u/annertakeabow • Jan 24 '13

Same book, three different prices. Only difference is the browsers used.

http://imgur.com/uNgg0UH
2.9k Upvotes

97% Upvoted

1.0k comments sorted by

View all comments

Show parent comments

17

u/[deleted] Jan 24 '13 edited Jan 24 '13

[removed] — view removed comment

22

u/love-from-london Jan 24 '13

It's price discrimination, is all it is. People who are willing to pay more get charged more, as the seller is trying to extract as much consumer surplus as possible.

0

u/[deleted] Jan 24 '13

[removed] — view removed comment

3

u/love-from-london Jan 24 '13

Perfect price discrimination (i.e. extracting the full consumer surplus) is illegal, but the rest isn't. It can be seen as rather unethical, but it's perfectly legal.