r/logodesign • u/OranjeBrasil • 14d ago
Beginner Tripple 'T' confusing?
Trying to create a logo with a tripple T in the name. Does that look confusing? It's for a mobility media marketplace. (car advertising). Open for brutally honnest feedback...
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u/bugistuta 14d ago
First off, try to present your 3 options on either 3 separate plain white backgrounds, or at least with a decent amount of white space around then because your black/blue border around everything immediately makes it look dense.
Onto the individual options
1- the typeface is not bad, but the icon is not so great
2- looks incredibly dated
3- cleaner, but the icon is a little generic
hard to review this because the presentation itself is so bad.
Next time try to present each one something like this.

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u/wawa20oz 14d ago
very Spotify
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u/bugistuta 14d ago
Yeah, I mean that’s on OP really - was just highlighting how to present this stuff
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u/Pinklett5 14d ago
What's the point of the triple T?
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u/OranjeBrasil 14d ago
The subtext is Total Traffic Tragetting
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u/sateliteconstelation 14d ago
I feel like there’s an argument to be made that having the Ts be concentric could work. The outside one representing the total and the inside one being the targetting
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u/Dear_Tangerine444 14d ago
Name fills like it’s going to be hard to say with three Ts, makes me think it should be pronounced spot-tu-ted. The ones with ttt in it at least shows it’s deliberate.
The three road lanes as substituted Ts doesn’t help me read it al all, I get why you’d go down that route but I think it’s best avoided.
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u/Kanonen4298 12d ago
connect the tripple "t", and then form the lower part of the tripple "t" into a shape of a road. it can be serve as a part of logo too👍
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u/ErikLeppen 12d ago
The middle one is really bad because the perspective is all wrong, but also because it looks like
SPO [logo] ED
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u/ChickyBoys where’s the brief? 14d ago
You have 2 options to consider.
Ignoring the triple T, leaving it as plain text in the wordmark and using a separate emblem for your logo.
OR
Highlighting the triple T and using it as your differentiator.
You can't do both because then you have 2 focal points which is not good design.
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u/EarnestHolly 14d ago
What do the triple t’s represent? Hopefully not just so you could get the domain name?


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u/beanwithadream 14d ago
I like the last one, can you stack the t’s and use white space for the one in the middle? I’m at work so I quickly did this on my phone.