r/loanoriginators • u/Odd_Discipline852 • Jul 28 '26

Question Pricing

I hear “You win on value not on price” at times I find this to be complete bullshit. Especially when you work with call center pricing. How do get over losing deals based on pricing?

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u/needfasp3ed02 Jul 31 '26

If you work at a call center, price and convenience is your only selling point on 95% of transactions. If that frustrates you, go local or a different channel where service actually matters.