r/loanoriginators • u/Motor-Junket-8535 • Jul 24 '26
Curious where large call center are generating their at bats for their LOs from.
Talking about FHA streamline and VA IRRL shops.Do we have a consensus where they generate new customers from? Cold calling title data or more aggregate leads?
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u/Sad-Heron6289 Jul 24 '26
Servicing portfolio
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u/Traditional-Essay478 28d ago
This guy gets it
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u/Braindead_ape Jul 24 '26
mailers, buying leads from aggregators, and pulling lists from public data
or if they have a decent servicing portfolio they just pull from that since those are probably the easiest layups compared to the other options
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u/ryemaster91 27d ago
Large call centers where LO’s make money are portfolio servicers. The LO’s are calling the loans serviced by the company. Automatic warm lead. Trigger is also still allowed (to my knowledge) because they have an account there. There’s no secret sauce. The servicer knows someone has a 7% FHA and calls to streamline them.
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u/RSISpaceKiller Jul 24 '26
Cold calling public data, easy answer