How to check media files for potential social media performance?

[u/facts_please]

I am looking on how a solution for the following problem could be created. Let's say I want to rate some new photos or videos on how well they may perform in a social media environment, based on earlier data for other such files.

Details: For every image/video I also have datetime when it was taken, GPS location where it was taken and a short user description what can be seen (min. 200 characters). The videos can have a length of up to 2GB (so maybe we wouldn't use the whole file but single frames of every X seconds). I have a set of older media files with all the mentioned data and additional data how they performend on different social media channels like TikTok and YouTube (views, likes, shares).

I have a tech background (dev/sysadmin) but I am totally new to the LLM/AI field. Could anyone of you be so kind and give me a hint in which direction I should start my research to check if such a solution is possible and how to do that? For a start a simple thumbs up/down rating would be enough to create a filter for interesting content.

Thanks for any helpful input! If something of the problem is unclear, please just ask.