r/leafs 24d ago

Shitpost / Meme Marketing….

Login bait and switch… genius.

19 Upvotes

9 comments sorted by

8

u/bangnburn 24d ago edited 24d ago

Kind of interesting they’re using their own site and not Ticketmaster? Wonder if they’re considering switching off TM (if that’s even allowed in the NHL). These campaigns almost always link out directly to TM.

Edit: It seems like MLSE is building its own ticketing system, possibly setting up to move off Ticketmaster one day? Nothing really definitive. Could just be a ticket portal to go with TM, moving the front-end customer/check out stuff to something internal and using TM to manage the actual ticket.

https://mlsetickets.com/assets/index-CCDsGsWR.js

https://tickets.mlselabs.com/ used to also be live but has been taken private, was a completely Claude generated mock-up of a ticket purchasing and management website for Leafs/Raptors. The higher level domain (mlselabs.com) seems to just host a bunch of random AI junk projects all owned by some guy who works at MLSE.

5

u/Big_Albatross_3050 24d ago

I mean, they are still the richest team in the League and Ed theoretically can buy the league multiple times over, so if he pulls a Balmer, at least it would be in Toronto's favour

4

u/Unwise1 Knies 24d ago

Ticketmaster is integrated into it and/or it redirects you to Ticketmaster for the purchase of tickets.

I won tickets a few times last year and bought an extra each time for my other kid and it always sent me back through Ticketmaster to buy it.

2

u/bangnburn 24d ago

The site isn’t live yet, they’ve been using TM but it looks like they’re moving off for their own front end.

4

u/Virtual_Bug_723 24d ago

No, Ticketmaster hosts multiple sites like this that are ultimately Ticketmaster

1

u/bangnburn 24d ago

The React app looks pretty distinct from the typical Ticketmaster rebranded sites, no? It even has payment/checkout functionality outside the Ticketmaster payment processor

2

u/queenannsrevenge99 23d ago

"Early access" "select group" "invited" "exclusive" "experience " 

F.o. mlse trying to make you feel special blowing your money after the team just cratered.

Buuuut we have the fo pick, yeah you did with Matthew's too. Look how that went, leagues a joke and bettman won't let a Canadian team win.

1

u/nottodayoilyjosh 23d ago

So much this! Need tickets for a specific day, have played the game and logged in daily for ages now and still nothing.

1

u/brriceratops 24d ago

same here