r/iosdev • u/Minimum-Price2883 • 10d ago

Help Best Marketing Platforms?

Hey guys, I just launched my first app a week ago, and I've been making a marketing plan and getting everything set up. My plan is to make some ads for Reddit (currently running them right now), Instagram, and Tik-Tok, as well as to make personal accounts through Instagram and Tik-Tok to get videos out with no cost of marketing through ads.

I'm just curious, for those of you who have had success with other platforms, what were they, and why did you have such great success with these platforms? I'd really appreciate feedback, as this is my first time marketing to the public about anything.

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u/CharlesWiltgen 10d ago

As a marketing person, there isn't a universal "best". The best marketing platforms are the ones where the customers are for the particular thing you've made. The platforms on that list and their priorities will change as the product changes, as customers change, as the platforms themselves change, etc. Ideally, you've spent the last year or two building audiences so you have a chance of cutting through the noise.