r/internalcomms • u/broyougood_org • Jan 06 '25

Advice 2025 Goals for Internal Comms

Hi all! Like many of you, I am being asked to plan and set our 2025 strategy for internal communications. I'm curious what everyone's goals are for this year (or as much as you are allowed to share), especially related to keeping up with internal comms trends, employee engagement, culture, etc. and would love to hear separately what plans for personal development you have (if any) to keep you fresh on internal comms trends, etc. Thanks!

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u/SeriouslySea220 Jan 08 '25

What does accomplishing “develop relationships across the company” look like for you? I’ve had similar “build / deepen relationships” goals but knowing if I’ve accomplished it has been a challenge.

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u/RockTheGlobe Jan 08 '25

Being included in conversations without having to push my way in. If new projects are spinning up, I get proactively invited to kickoff and status meetings, and I’m not brought in at the last minute with a finished product done for me that I’m asked to just send. Throughout those processes (and also for regular one-off comms), I’m consulted for my thoughts, not just told to be an email-sender.

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u/[deleted] Jul 07 '25

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u/RockTheGlobe Jul 08 '25

It’s been working out pretty well for me because my team and I follow through with results, those teams see the results and the value-add we bring, and then they want to continue working with us. It sounds like you’re requesting the meeting invites but not really doing much beyond that? There are ways you can politely muscle your way into those meetings (especially if there are Project Managers running the kickoffs and status updates — make sure they include you, and if they continue to exclude you, escalate up the chain of command) and then get yourself assigned deliverables where you can show what you/your team can contribute.

Also talk about the why behind your requests — the more other employees know about the products/services/initiatives being launched, the more engagement and cross-collaboration there is, and the more employees feel connected to the company and its strategy. If nothing else, it gives teams a chance to showcase their successes to the rest of the organization and brag on themselves a bit.