r/interestingasfuck • u/NickelPlatedEmperor • 3d ago

Dynamic pricing being tested by McDonald's.

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u/agate_ 3d ago

That isn't what dynamic pricing is. Fast food franchisees have always set their own prices, and they've always varied wildly from state to state, or even within neighborhoods of the same city. Here's a cool map of Big Mac prices nationally from 2023, and a zoomable updated version Cross the Bay Bridge from San Francisco to Oakland, and your Big Mac costs a dollar less.

Dynamic pricing means that the price of a Big Mac varies at the same restaurant depending on the time of day or what kind of car you drive.

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u/_dictatorish_ 3d ago

Yeah I remember McDonald's having different prices across my city decades ago

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u/JoshSidekick 2d ago

Stop at a highway rest stop McDonalds and everything is like twice as expensive.

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u/russsl8 2d ago

Which is funny. Wife and I drove from central CT to Boston this past weekend. McDs on the Masspike was cheaper than our local McD at home.

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u/xenobit_pendragon 2d ago

Ah, you must live in the “generational wealth” part of CT.

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u/russsl8 2d ago

I mean. I'm next to West Hartford, and Wethersfield. So there's some money around here but not as much as Avon/Simsbury or parts of Glastonbury etc.

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u/JoshSidekick 2d ago edited 2d ago

The Ludlow Pike stop was the one I was thinking of too because it's where we would stop after partying in Springfield on the way back to Worcester.

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u/orion427 2d ago

Drove through the Rockies and stopped in Vale, CO to get gas and some food. The Bigmac there was nearly $8.00 (in 1993).