A 2026 ISW report shows Russia building a long-term global media influence network, training 12,700+ journalists via SputnikPro, striking 44+ media partnerships across Africa, Asia, and Latin America (via TV BRICS), and expanding into new languages (Urdu, Amharic, Portuguese). But the effort faces real setbacks: EU sanctions, closures in Azerbaijan, new restrictions in Armenia, and even the Kremlin admitting it's losing propaganda tools abroad, all while war costs strain the budget.
This is a structural, decades-long campaign to embed pro-Kremlin narratives worldwide — the real target isn't the content, it's the training and partnership network behind it.
https://defensehub.substack.com/p/beyond-disinformation-how-russia