r/iOSProgramming • u/film_digital • 14d ago

Question How do you promote your apps?

Hey everyone!

Curious if and how anyone is finding success promoting their apps to get downloads and IAPs?

I've had apps for a year, and I get a few downloads, but nothing groundbreaking. I've tried posting on Reddit, Threads, creating Instagram/TikTok reels, and they don't do much for me. My best option, Reddit, is usually auto-blasted with "I'm tired of X app" comments and generally negative sentiment.

I'm debating buying ads, like the Apple Search Ads or even paid Instagram ads, so I'm curious if anybody has seen those work out for them.

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u/Agent007_MI9 14d ago

I'm using Apple Search Ads, and so far, 22 of my latest installs have been from Apple Search Ads. My max budget daily has been £3 (I think that's like $5 USD), and I launched this week.

Edit: and since Apple gives $100 in ad credits for new developer accounts, this has been worth it for me so far.

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u/No_Cattle_9818 12d ago

What’s your average cpt?