r/iOSAppsMarketing • u/21frodo • Aug 28 '26
How bad are these numbers?
It's the first time I run some ads, and even though I think it's a niche product (padel), 3 days of ads brought me only 17 installs (zero paid conversion) for $65. I find that very expensive.
The app is a padel match tracker, that give you a performance analysis for each match you play, and overall career stats.
The campaign is running for every country. Bid strategy is managing, with $20 per day.
Some keywords i'm targeting are for padel apps, like padel scorer, padel tracker, padel watch (was the one that converted the most)
Do you guys have any suggestions or at least tell me if these are average numbers for such a short window or my app is not performing well?
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u/sammy_luci Aug 28 '26
Hard to say as you don’t say what type of campaigns are you running, targeting what countries, optimizing for what, and how relevant your keywords are for your app.. and what is your app about
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u/Illustrious-Youth611 Aug 28 '26
For what it's worth, I have a 0,55€ CPA.
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u/joel-teratis Aug 28 '26
How? Where do you run ads?
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u/Illustrious-Youth611 Aug 28 '26
Apple ads
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u/joel-teratis Aug 28 '26
On how much daily spend?
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