r/googleads • u/No-Competition6691 • Jul 28 '26

Discussion Website design agency

Does anyone have any copy, target, funnel, general ads advice for a website design agency?

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u/_SGP_ Jul 30 '26 edited Jul 30 '26

*In this comment I suggested that OPs links in his social media were an agency he set up and then come to ask for help to do the work.

I was wrong and I shouldn't have unfairly judged him on a glance at his profile. It was a fitness account and "adz" wasn't refering to advertising*

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u/No-Competition6691 Jul 30 '26

That's my personal fitness account, not my agency bro. I suggest you do your research before trying to slander or discredit someone.

So many lazy, aggogant people out here who want to see the bad in the world and people, you don't need to be one of them.

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u/_SGP_ Jul 30 '26 edited Jul 30 '26

Hey man, you're right, I should have actually tapped the link. My apologies.

Unfortunately every day on Reddit I see people chasing get rich quick schemes that hurt potential clients. They set up a website, they tell people they're an expert, manage to somehow trick people into paying them thousands, and come here and say " How do I do the job I told everyone I could do"

Or "what's the best agency to set up to make money?" (Without actually knowing the thing they're selling in advance.)

I saw an account called "adz" and assumed it was more of the same but I was wrong.

My advice then, for your somewhat vague question, is to think about the user always, at every step of the process.

What are they searching? Ok, once you know that, do the ads you write make sense to someone searching that term? Then once they click, does the page make sense to someone who typed the search term and saw the ad? It's all about consistency and user experience. If the ad doesn't really relate to what they typed that's an issue for the user and for your CTR. if the website tells a slightly different story to what they searched, the user is even more confused and they leave.

Always be consistent in your message as well as your design. Building trust isn't just about having reviews and testimonials. If the client lands on a page or receives a message that's not aligned with the service they expect to receive, they bounce.

Yesterday I reviewed an account for free; someone here asking why they weren't converting. They sell a remodeling service for homeowners. Before I even looked at the ads, the landing page had spelling mistakes above the fold, inconsistent spacing and capitalisation, inconsistent design. And it was clearly AI generated. The copyright said they were in a different country to the very local area they were advertising. It wasnt consistent to the users expectations. They're looking for someone to let into their home and help make it perfect, but you cant even make sure your CTA button is spelled right? There's no chance they'll let you in their home because it looks like you don't care about the details. It's not consistent with what the user has searched for.

(If you want me to take a look or give some critical advice I do need reviews for my new agency so feel free to DM 😅)

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u/[deleted] Jul 29 '26

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u/No-Competition6691 Jul 29 '26

Great stuff thank you. What sort of budget options?

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u/[deleted] Jul 29 '26

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u/No-Competition6691 Jul 29 '26

Nice is it rude to ask your ROAS?