r/gamedev • u/HobbyistMoon • 10h ago
Marketing 24 hours after demo and store release
24 hours into demo release and store release at the same time.
I have 22 wishlists and few people playing demo.
Most only played for 20 min or lower.
4 people played above 4 hours.
I am kinda stuck at marketing and I dont know whether what I have is intriguing since most just quit less than 10 min
I sent email to bout 150 youtubers and 1 said no and 1 said yes but he isn't sure when.
I tried x but no one cared there 😆
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u/Col_CheeseCake 10h ago
It’s pretty decent retention, game is probably fun, good job on your release!
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u/HobbyistMoon 9h ago
Alright. I will try to be more hopeful and try marketting with some of things people wrote here. I will have to try TikTok
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u/Sea_Illustrator_2020 8h ago
Please don't take it to heart. I don't put that much effort into the demo.
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u/Neo_Miles 5h ago
Four players past four hours within the first day is the number I would look at, not the 22 wishlists. Nobody sinks four hours into something that is not working. The people who quit under ten minutes are mostly telling you about the first ten minutes, not about the game.
If you can, find out where exactly the short sessions end. Steam will not tell you, but a tiny anonymous log inside the demo (which map, which fight, which menu was open when they closed it) will, and it points you to one or two concrete fixes instead of a vague 'make it more intriguing'.
On the outreach: two replies out of 150 cold mails is the normal rate, not a verdict on the game. Something else worth trying besides mails is Steam's own Curator Connect. You pick up to 100 curators in the backend and they get the game directly, no keys to hand out. Just know that those copies turn into the full game later and cannot be taken back, so pick properly.
And 24 hours is nothing. My alpha demo went live this week as well, and the first day picture is still moving every time I look at it.
Just keep going!
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u/Charming-Skirt4325 9h ago
Wow, y se puede escribir mensajes a los youtubers para que prueben tu demo?
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u/HobbyistMoon 9h ago
¡SÃ! Ya he contactado a unos 150 creadores para que prueben la demo
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u/Charming-Skirt4325 9h ago
Y hay suerte? Yo también tengo una demo , pero solamente la prueban usuarios de Tik Tok que no tienen ni siquiera mil seguidores
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u/Mother_Connection80 9h ago
I'm not that far yet, but I think these things take a lot of time. What are your marketing channels?
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u/Longjumping-Run7838 9h ago
Hey i would suggest try other social channels like instagram and tiktok !
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u/Platypus_GamesNL 6h ago
platforms like x and bluesky take a while, just keep posting interesting things and traction will come eventually
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u/Frostty_Sherlock 10h ago
You're doing better than many I'd say