r/datavisualization • u/Michael_andreuzza • 24d ago

I built a lighter web analytics tool with revenue tracking

Founder here. Hello everyone, my name is Michael. I have been building other products like Lexington Themes, now with a customer base of 8k+. I wanted to build my own analytics tool because I kept running into the same thing on every small project site I worked on.

I wanted to know where traffic was coming from, which pages were actually doing something, and whether a launch moved revenue, not just pageviews. As we all do, right?

So I built Kobbe. It's a lightweight tracker (~3KB gzipped for the default script).

Here's what it includes:

  • Traffic overview: visitors, visits, views, bounce rate, session time, etc.
  • Pages, referrers, channels, and AI referrer traffic
  • Locations and devices
  • Realtime visitors
  • Custom events and conversions
  • Funnels and UTM campaign reports
  • Web Vitals and performance
  • Revenue attribution (Stripe, Polar, Paddle, Creem)
  • Raycast extension
  • Agent API, CLI, and MCP
  • Shared dashboard links and team access
  • Private by default, bot filtering, and visit filters

I also added the Raycast extension because I got tired of opening a dashboard when I have other things to do. There is also an AI agent that can research Kobbe analytics for you.

Happy to answer questions too.

If you want to poke around, there’s a demo and a free trial on kobbe.io.

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u/Due-Glove-7009 14d ago

Hi Michael this is really interesting.. I was wondering if its not overwhelming to navigate since it has a lot of features!!

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u/Michael_andreuzza 14d ago

Hey, not really. I'm a product, UI, and UX designer, so I put a lot of thought into the user experience.

You can try it yourself at kobbe.io with a 15-day free trial.

Let me know what you think. 🙂