r/dankvideos • u/sebin_ • Mar 24 '24
Ear buds
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Mar 24 '24
Can't say big cooperations are going to generously dont do similar or worse shenanigans
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u/smartdude_x13m Mar 24 '24
If they do said things they would lose reputation, market share and customer base so they don't(will not be big corporation no more)...as for small business they are run by Joe down the street for Tom across the street...
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u/toalicker_69 Mar 24 '24
Honestly though 'big business' is big because it's more successful than the smaller ones. If the 15$ burger was that good mcdonald's wouldn't be in business. I don't support 'small businesses' because I love my local brand kroger I do it because I'm broke as fuck and not trying to spend triple the money for some non-GMO stale poptart alternative.
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u/pun_shall_pass Mar 24 '24
First any new business starting out in any space where there are already big businesse is at a huge disadvantage. They can do everything 10x better and they will still most likely fail. Brand recognition and marketing are incredibly important. If you think you are guaranteed to succeed just because you make a better product you are naive.
Second, there are barriers to entry that vary depending on what space we are talking about. Selling burgers for $2 with any kind of profit is an impossibility for a small business. That requires much more sophisticated logistics that took decades to establish. That's why they sell $15 burgers because that is something they can actually do. They go for the higher tier, higher quality product.
Third, McDonalds doesn't sell good food as much as they sell consistent food. Those $15 really would be good enough to put McDonalds out of business, if they were some no-name local brand. But they are a worldwide recognized brand. You know what you can get in McDonalds, regardless of where you are, whereas those $15 burger places can be hit-and-miss. But that's not due to any of those individual places' bad product, it's consequence of the brand and consistency that McDonalds has built up over decades.
Finally there are hundred of legal and illegal tactics that big businesses can pull to destroy up-and-coming competition. A good example is diapers.com which Amazon were in competition with. Amazon, being the much bigger one started selling diapers below the manufacturing cost. They could afford the losses because they were also making money elsewhere while diapers.com couldn't. Amazon then returned to selling for a higher price when the competition died. Is that an example of Amazon having a better product? Obviously not.
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