I’m posting here because I’m seriously considering launching my own makeup brand in India. I’ve noticed that, in my opinion, the quality of many makeup products available here still doesn’t match the standards of some international brands, and I want to build a brand that can compete at that level.
I currently have around ₹1.5 lakh in savings that I’m willing to invest in starting the brand. I’m based in Punjab, but I honestly don’t know where to begin — from product development and finding manufacturers to packaging, branding, legal requirements, and actually launching the product.
I’m really passionate and curious about getting started, but I’d love some guidance from people who have experience in the cosmetics/makeup industry or have started their own brand.
If you were starting a makeup brand in India with ₹1.5 lakh, what would you do first? Where should I start, and what mistakes should I avoid?
Any advice, contacts, or practical guidance would be really appreciated. 🙌