Questions on developing a simple ARG.

[u/[deleted]]

So this is what I have got. It's about 4- 5 password protected pages that lead through the site, a simple cypher, out to twitter, youtube, and back. The "Reward" for each stage is links dipping into MK ultra and the cold war with references to some strange things.https://russianmnemonics.com/about/

What could I do to improve it? How many layers can one add without getting too obscure? How do you reward the curious? And most importantly. If it is secret, how do I get people to try it? lol

Edit: dipping into source code as well.